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The History Factory Podcast

The History Factory Podcast

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The History Factory Podcast is a history podcast hosted by The History Factory Podcast. It has 86 episodes, with the latest published April 2026.

Join us on the digital airwaves with The History Factory Podcast, which takes a refreshing look at the rich and sometimes provocative heritage of major U.S. and global organizations. Host Jason Dressel, Managing Director at History Factory, and his guests explore current events and other topics related to business heritage. Company history comes alive in this engaging, thought-provoking show.

history ·en ·86 episodes

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1

S6E9: Relentless Innovation: When brand stewardship meets pushing the envelope

2

S6E8: All About Context and Context Windows

3

S6E7: What Does AI-Ready Data Really Mean?

4

S6E6: Hybrid Intelligence and AI-Ready Archives: AI Empowered by Humans

5

"Only Guinness Can Do": How a Living Archives Powers Brand Authenticity

6

S6E4: Force Multiplier: How Leaders Harness AI for Strategic Advantage

7

S6E3: “Tribal: How the Cultural Instincts That Divide Us Can Help Bring Us Together”

8

S6E2: Born To Share: A Greater Mission for the Bruce Springsteen Archives

9

164 Years of BACARDÍ: Stories from the Archives of the World's Most-Awarded Rum Brand

10

The AI Data Gap: Why Historical Assets Matter More Than Ever

11

Brewing Up History: A Chat With Dogfish Head Founder Sam Calagione

12

Fueling the Future: How PUMA Harnesses Brand DNA

13

The Delta Difference: A Century of People and Progress

14

History Versus Heritage: Demystifying Brand Storytelling

15

From Merchandising to Memory Keepers: The Dickies Archivists' Tale

16

Three Stripes, 75 Years: Tales From the adidas Archives

17

Preserve. Inspire. Repeat: The Archives Fueling Outdoor Brands

18

The Launch of REI’s Living Archives

19

SNL 50: Leadership Lessons from Lorne

20

Diving Into "The Heritage Gap" Report

21

Celebrating the Spirit of the Open Road: The Ford Mustang Turns 60

22

Dr. Agnes Arnold-Forster, Historian, Author, and Researcher

23

Virginia Nicholson, Historian and Author

24

Dr. Clay Routledge, Professor, Author and Researcher

25

Dr. Lindsay Krasnoff, Historian, Author and Consultant

26

GLAAD

27

Anders Sjoman, Author, VP, Communication at the Centre for Business History

28

The Untold Story: Exploring the American Mafia with Louis Ferrante

29

From Journey to Jubilee—Where Empathy and History Collide with Brigette Jones

30

S4E1: Future-Proof Education: Apprenticeships & the Experience Gap

31

S3E7: The Power of Vans, Off The Wall Since 1966

32

S3E6: France and the Making of a Global NBA and WNBA

33

S3E5: Belonging to the Brand with Mark Schaefer

34

S3E4: Carhartt’s Heritage and the Values That Guide the Brand with Dave Moore

35

S3E3: Unscripted: The Battle Over a Family-Owned Media Empire with James Stewart

36

S3E2: Harvard Business Review’s Centennial with Editor Amy Bernstein

37

S3E1: The Department of Nike Archives (DNA) with Scott Reames

38

S2E12: The Collapse of Silicon Valley Bank

39

S2E11: Holocaust Remembrance Day with Karen Baum Gordon

40

S2E10: CES with Gary Shapiro

41

S2E9: The History of Work with Jan Lucassen

42

S2E8: National Blue Jeans Day with Levi Strauss & Co

43

S2E7: Ford Archives with Ted Ryan

44

S2E6: History of Union Pacific with John Turner

45

S2E5: The Birth of CNN With Lisa Napoli

46

S2E4: NYSE Turns 230 with Pete Asch

47

S2E3: Tractor Wars with Neil Dahlstrom

48

S2E2: Reconciling the Past and Present in a New Age of CSR

49

S2 E1: The Invasion of Ukraine and the Art of Persuasion with Alan Kelly

50

Ep. 38: Talking Turkey with Butterball

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