Dr. Kelly & Juliet Starrett: The Ready State Journey

In this episode of the Brawn Body Health and Fitness Podcast, Dan is joined by Dr. Kelly & Juliet Starrett to discuss their personal journey in business, fitness, and overall success. The three discuss the role the Starrett's played in the birth of performance therapy, how they achieved success despite countless obstacles, and share valuable insight on the cost of success!  Juliet Starrett currently serves as CEO of The Ready State, a media-based health and wellness SaaS and ecommerce company she founded with her husband. The company disrupted the fitness industry with the creation of a completely new market category of movement and mobility SaaS content. Juliet’s comprehensive branding and marketing strategy for this new category resulted in explosive multi-channel social media growth of more than 1 million followers and a 60+% increase in subscribers. The Ready State now a multimillion-dollar company, with 50% year-over-year growth and a client list that includes the U.S. military, professional sports teams, and Olympians. Dr. Kelly Starrett is a coach, physical therapist, two-time New York Times & Wall Street Journal bestselling author, speaker, and co-founder of The Ready State, the world's most comprehensive collection of guided movement, mechanics, and mobility instructional videos.  Kelly’s clients include professional athletes in the NFL, NBA, NHL, and MLB. He also works with Olympic gold-medalists, Tour de France cyclists, world-and national-record-holding Olympic lifting and power athletes, CrossFit Games medalists, ballet dancers, military personnel, and competitive age-division athletes  In his athletic career, Kelly paddled whitewater slalom canoe on the US Canoe and Kayak Teams. He lead the Men’s Whitewater Rafting Team to two national titles and competed in two World Championships.  The Ready State offers a Virtual Mobility Coach, which provides users guided mobilization videos customized for your body and lifestyle, including a personal “pain prescription” to fix your aches and stiffness, guided pre- and post-exercise mobilizations tailored for your training and sports schedule, and mobilizations for your “off” days to maintain your range-of-motion and reduce your risk of injury. You can get 14 days of this amazing coaching service FREE by going to https://thereadystate.com/free-trial-profile/  For more on Kelly, Juliet, and The Ready State, be sure to check out thereadystate.com and @thereadystate on Facebook, Twitter, Instagram, AND TikTok! To keep up to date with everything we are currently doing on the podcast, be sure to subscribe and follow @brawnbody on social media! Episode Sponsors: MedBridge: https://www.medbridgeeducation.com/brawn-body-training or Coupon Code "BRAWN" for 40% off your annual subscription! CTM Band: https://ctm.band/collections/ctm-band coupon code "BRAWN10" = 10% off! TRX: trxtraining.com coupon code "TRX20BRAWN" = 20% off Red Light Therapy through Hooga Health: hoogahealth.com coupon code "brawn" = 12% off Ice shaker affiliate link: https://www.iceshaker.com?sca_ref=1520881.zOJLysQzKe Training Mask: "BRAWN" = 20% off at checkout https://www.trainingmask.com?sca_ref=2486863.iestbx9x1n Make sure you SHARE this episode with a friend who could benefit from the information we shared! Check out everything Dan is up to, including blog posts, fitness programs, and more by clicking here: https://linktr.ee/brawnbodytraining Liked this episode? Leave a 5-star review on your favorite podcast platform!