Drew Himel (FIRESIDE): Humanizing the customer experience...

What this episode covers

On this first episode of season 3, we’re joined by Drew Himel, Founder & CEO of FIRESIDE, a marketing services company based in Denver, Colorado, supporting clients across the US and around the world. For some fun stuff to chat about before getting in the thick of things, we talk about biohacking and yoga, then we dive into business strategy such as making ROI positive quickly, the ideal tech stack for ecommerce brands, accurately communicating to your customers when a shipping issue occurs, making sure inputs are correct in google analytics for accurate attribution, decreasing churn or CAC, and humanizing the customer experience.

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Frequently Asked Questions

How long is this episode of Retention Chronicles?

This episode is 1 hour and 2 minutes long.

When was this Retention Chronicles episode published?

This episode was published on January 9, 2023.

What is this episode about?

On this first episode of season 3, we’re joined by Drew Himel, Founder & CEO of FIRESIDE, a marketing services company based in Denver, Colorado, supporting clients across the US and around the world. For some fun stuff to chat about before getting...

Can I download this Retention Chronicles episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.