Dustin Runyon: If Everybody Likes You, You're Not a Threat

Dustin Runyon runs Apex, the number one mega agent team inside eXp Realty. And he built it by being willing to lose people.In this episode Britany and Jamie sit down with Dustin to talk about the standard that holds his entire business, why he doesn't sell sunsets, and the moment he realized his team meetings had turned into therapy sessions. Then he fixed it.What we get into:Why 20 connects a day beats every CRM, lead source, and gadget you're paying forThe "prison workout" approach to building a real estate business. No widgets, no gadgets, just the workWhy he fired an 18-year-old who made $70K in four months"Monetize your healing." How empathy without execution attracts the wrong peopleThe character conversation. Why the only thing that can blow up your business is youWhat it really means to scale, and the risk nobody warns new agents aboutWhy if everybody likes you, you're not a threatDustin doesn't teach from a whiteboard. He sold his car, moved his family into a hotel for two months, and started his team with five agents and every dollar he had. This is reporting back from inside the build.If you're in the messy middle, past the starting line but nowhere near where you know you're built to go, this one's for you.Follow Dustin Herehttps://www.instagram.com/dustinjrunyon/https://www.facebook.com/dustin.runyon.2025https://www.linkedin.com/in/dustin-runyon-realtor/Social Media Links: Scale Like A Savage https://www.instagram.com/scalelikeasavage/https://www.youtube.com/@scalelikeasavagehttps://www.facebook.com/scalelikeasavage/https://www.tiktok.com/@scalelikeasavagehttps://scalelikeasavage.com/Britany Boatwrighthttps://www.instagram.com/britany.boatwright/https://www.facebook.com/Britany.Boatwright27https://www.linkedin.com/in/britany-boatwright-94b49697/britanyboatwright.commaxhousere.comJamie Senecahttps://www.instagram.com/jamieseneca_resetre/https://www.facebook.com/jamieseneca55https://www.linkedin.com/in/jamieseneca/https://www.jamieseneca.com/