E120: How Real Trade Sales Leaders Drive Results Through People Development with Robyn Djelassi: Sales, Leadership, Trade

In this episode of Stronger Sales Teams, Ben Wright is joined by Robyn Djelassi – a dynamic, strategically focused HR leader with a wealth of experience spanning multiple industries. Robyn shares her insights into the art of building high-performing sales teams, underscoring the value of diversity and complementary skill sets over the tendency to hire in one’s own likeness. The conversation offers practical, actionable advice for leaders looking to shape resilient and effective sales teams.About the Guest:Robyn Djelassi is a seasoned HR professional and the founder of Impact People Solutions. With two decades of experience across a diverse range of industries – including banking, finance, gaming, and entertainment – Robyn is recognised for her forward-thinking approach to Human Resources. She brings a unique ability to balance strategic insight with hands-on execution and is deeply committed to aligning individual performance with broader organisational goals. Her work reflects a passion for creating impactful, people-driven outcomes that support long-term business success.Key Takeaways:Avoid hiring clones of yourself; aim for a mix of experiences, thoughts, and backgrounds to meet diverse client needs.Hire those who genuinely believe in your product and care about customers over merely chasing numbers.In tougher economic climates, early and honest communication is crucial for managing team morale and transitions.Foster a working relationship with HR as a valuable ally, not just a regulatory entity.Implement processes to consistently check in with team members to understand their evolving needs and motivations.Time Stamps:0:00 Intro1:15 Guest Introduction3:23 What Makes Robyn Tick4:20 Key Mistakes Leaders Make When Growing Teams6:15 How To Build Out Teams7:05 How To Assess If Candidates Actually Care9:27 How To Make Sure That Interviewees Actually Care11:55 Getting The Most Out Of A Diverse Team15:32 Managing The Restructuring18:27 Building Relationship With The HR Department20:11 Guest Socials20:40 Road to Cairns21:52 OutroRate, Review, & Follow If you’re liking what you’re hearing, make sure you ‘follow’ the show wherever you listen to your podcasts…so you never miss an episode! I’d also love to hear what you think, so drop us a review after you close that next deal…tell me what you’re liking, and what you want more of so I can look to cover it in a future episode.