E120 - WPMRR Top Tips on Sales and Marketing

It's a never ending task in figuring out the most effective way to create sustainable goals and compelling interactions with clients for acquiring more web-traffic and leads.

Tune in to today's episode of WPMRR and take some advice from our guests who dominate in sales and marketing.

Listen to full episodes below:

• E26 - Darth Maul on sales and marketing for freelancers (Jennifer Bourn, Profitable Project Plan)
• E49 - Darth Maul on inventing inbound marketing (David Ly Khim, Hubspot)
• E63 - Superman on making sales and marketing with WordPress easy (Gregory Karelitz, Hubspot)

What to Listen For:

• 00:00 Intro
• 00:12 Building the foundation of your website
• 01:47 Many people drastically overestimate their website traffic
• 03:10 Get clarity to talk about what you want to do
• 05:57 Do you need to keep running paid ads?
• 08:37 Organic traffic on older content
• 10:07 Historical optimization versus creating new content
• 12:42 The benefits of having a user-experience audit 
• 13:57 The advantage and disadvantage of an open source
• 15:12 HubSpot and automated contact form
• 18:26 It's not the disconnected tools that creates the problem
• 20:42 Building on WordPress is hard
• 23:54 People don't want to fill out long forms
• 25:13 Feature functionality and delivering great user experience