E126: Talking Omnichannel Product Syndication & Integration w/ Fern Jones-Middleton, Omnivore - At the Coalface Podcast - 14 April 2022

Fern is the COO of Omnivore - https://www.omnivore.com.au Omnivore is a SaaS based, omnichannel product listing, data feed and integration platform Omnivore has out of the box, pre-built connectors for all major eCommerce platforms, marketplaces, social & ad platforms and shopping comparison websites Omnivore makes it easy for merchants to list their products on many different digital sales and marketing channels simultaneously and then integrate orders from transactional channels back into a core eCommerce platform or ERP for fulfilment In this episode, Jason and Fern discuss the importance of a well planned omnichannel strategy and how merchants can onboard new, popular channels quickly, easily and relatively cheaply