E166 - Why Being a Contrarian Works (Hristo Pandjarov, SiteGround)

In today's episode, Joe talks to Hristo Pandjarov, Manager of WordPress Initiatives at SiteGround - a web hosting company founded in 2004 that provides hosting for about 2,000,000 domains worldwide. Some of the services offered include shared hosting, cloud hosting, enterprise solutions, and domain registration.    Hristo shares what the roles and responsibilities he had and currently have since joining SiteGround, the advantage of building internal plugins versus acquiring existing ones, why site performance impacts the growth of hosting sites, and how consistency in quality has fueled the company through the years.    Episode Resources: SiteGround is on Facebook, Twitter, Instagram, and YouTube   Hristo is on Twitter and LinkedIn Leave an Apple podcast review or binge-watch past episodes Visit the WPMRR Community   What to Listen For: 00:00 Intro 04:06 Welcome to the pod, Hristo! 05:43 What's a WordPress initiatives manager? 09:11 Different positions since joining Site Ground 14:02 Your passion will take you places 17:41 Focus is on site performance 23:32 Building plugins internally than acquiring external products 30:01 Many who built WordPress products weren't actually business minded people 39:44 Partnership with West Ham United 44:18 The most important value is quality consistency 45:46 Find SiteGround and Hristo online