E170 Creators Corp: Why UGC and Gaming are The Future of Brand Activations

Anne-Margot Rodde, Founder & CEO, Creators Corp.For nearly two decades, Anne-Margot Rodde has been a pioneering force in video games, digital media, and the metaverse, holding strategic roles at leading agencies and driving high-profile projects for brands like Microsoft Xbox and PlayStation. Margot launched her first gaming venture with experiential agency WePlay, serving clients such as EA, Riot Games, Nexon, Epic Games, and IGN. After the pandemic opened new doors, she transitioned from the agency world to launch Creators Corp., an award-winning Fortnite Creative studio at the intersection of the creator economy and the metaverse. Creators Corp. specializes in designing original games that inspire and engage global audiences, partnering with IP holders and content creators across entertainment and gaming, while thoughtfully integrating brands where it adds value.Jake Laumann, Data Analyst at Creators Corp. As a former esports leader at Major League Baseball and video game expert, Jake Laumann holds the position of data analyst at Creators Corp., where he supports the team with gameplay optimization and on-platform marketing.