E18: PR & Pricing with Anna Cordelia

The awkward M word ‘money’ sends so many of us feeling uncomfortable despite it being the keyword of business. Everything we do is with the ultimate goal of exchange of money for services & goods. In this episode we talk to Anna Cordelia as she explains why we should be talking about money, raising our prices and proudly making pricing part of our marketing by simply telling people.  We cover: The secret to old-school PR: the most cost-effective marketing strategy that beats most paid for advertising... Hint: you’ll be hanging out at wedding fairs, but not to meet brides! How to get your business seen and get (the right) brides talking about it. How to use pricing with PR to make a statement and attract the right customer. How to create content easily, without spending hours and where to post it to get it seen by wedding peeps Using PR & Pinterest so your biz is constantly marketing itself, without you burning yourself out. Links & Resources  Wedding Boss Pros  For wedding business freebies to help you grow your wedding business click here