E196: Efficient, Commerce Critical Product Data Optimisation Across Digital Channels - Jesse Wragg, eCommeleon - THE ECOMMERCE EDGE Podcast - 09 March 2023

Jesse is the Co-Founder & MD of eCommeleon - https://www.ecommeleon.com eCommeleon is a SaaS based eCommerce & omnichannel optimisation and listing platform You can think of eCommeleon as an omnichannel tool and lightweight PIM rolled into one eCommeleon makes it easy for merchants to list their products across Marketplaces, Shopping Comparison sites, Social Platforms and even across multiple regional eCommerce sites with product data being uniquely optimised per channel/region/market In this episode, Jason and Jesse discuss the explosion in digital channels in recent years and how brands can start to manage these channels in a smarter, more efficient, more holistic yet more channel agnostic way