E202: Bringing ’Experiential Commerce’ to life for DTC Brands - Dhiraj Jain, dotkonnekt - THE ECOMMERCE EDGE Podcast - 30 March 2023

Dhiraj is the Co-Founder & CEO of dotkonnekt - https://www.dotkonnekt.com dotkonnekt is a new, SaaS based Experiential Commerce platform for mid-large DTC brands dotkonnekt allows these brands to seamlessly merge the content and commerce journey throughout the entire omnichannel customer lifecycle dotkonnekt helps brands capture the elusive holy grail of retail - creating an emotional connection with their customers while generating true product and brand desire In this episode, Jason and Dhiraj discuss 'Experiential Commerce' and what it means for brands that can seamless blend content & commerce throughout the customer journey