E209 | 'The Mindset Shift Every Founder Needs Under Pressure' with Martin Brady

In this episode of The Kirk Miller Podcast, Kirk sits down with former military sniper, coach, and close friend Martin Brady for a powerful conversation on pressure, identity, leadership, and personal growth. After spending 18 years in the military operating under extreme pressure, Martin shares the lessons that shaped him — from boxing as a young athlete to serving as a sniper, building a successful coaching business, and eventually confronting the reality that external success means very little if your internal world is falling apart. The episode explores the truth about pressure: Why some people crumble under it while others grow through it. Martin opens up about the identity struggles that drove him for years, how pressure became both his fuel and his prison, and the turning point that forced him to completely reinvent the way he approached life, business, and performance. Inside this conversation, they discuss: Why pressure isn't the enemy — your relationship with it is The mindset shift that changed Martin's life forever Lessons from 18 years as a military sniper Why many high performers secretly feel trapped The hidden cost of always chasing achievement How to perform under pressure without burning out Rebuilding your identity after success The importance of leadership, discipline, and self-awareness Why most people stay stuck in old belief systems How to create real transformation from the inside out Martin also shares the mission behind "Built To Lead," the work he and his wife Rosanne are doing to impact the next generation, and why helping young people build resilience and self-belief has become such an important part of their future vision. This episode is for anyone who feels overwhelmed, stuck, under pressure, or constantly chasing more while still feeling unfulfilled. Because real growth doesn't come from avoiding pressure. It comes from learning how to use it. Listen now and let us know your biggest takeaway. Apply for Built To Last: https://www.builttolast.co/apply