E243 Madeline Temple: Crafting Your Opening Line

Madeline Temple is a global brand and communications strategist who has spent many years flinging herself into the unknown. It seems to be a theme in her life. That, and good hair. Fingers crossed both continue.She is a firm believer in taking calculated risks, both personally and professionally. Sometimes they don’t work out as planned, but the stories have always been worth it.Madeline’s calculated risks have provided real-world, international experience you can't find in a style guide or the latest marketing best-seller. She’s experienced in branding, strategy, design, corporate storytelling, advertising, cultural trends, PR, content, social media, and research — both on the agency and client side in the US and UK; in B2B and B2C companies; and at Fortune 500 corporations, PE firms, and startups. She’s been quoted in the Chicago Tribune and Wired magazine and has appeared on BBC Radio 4’s flagship program Today in London.Currently, Madeline is VP, global brand, communications & content at Safeguard Global, the company that started the global EOR category and industry. Prior to this, she was Hillrom’s VP, corporate marketing. There, she wrote the brand story that turned a $3 billion medical device maker into a medtech company acquired by Baxter in 2021.