EPISODE · Jan 26, 2026 · 34 MIN
E307 Alexandra Vailas: It's Good to be Bad - Channelling a Brand's Rebellious Spirit
from It's No Fluke · host Shorty Awards
Alexandra Vailas is the Head of Brand for Bad Birdie Golf, a golf apparel brand that challenges tradition and invites every player to show up as their bold selves. She has over 20 years of experience helping brands tell their stories, create memorable campaigns, and connect with communities in ways that stick. With experience as an influencer, agency leader, and brand executive, Alex brings a 360-degree perspective to executing campaigns that truly resonate. When she’s not building brands, she’s raising two kids and mentoring young professionals.
What this episode covers
Alexandra Vailas is the Head of Brand for Bad Birdie Golf, a golf apparel brand that challenges tradition and invites every player to show up as their bold selves. She has over 20 years of experience helping brands tell their stories, create memorable campaigns, and connect with communities in ways that stick. With experience as an influencer, agency leader, and brand executive, Alex brings a 360-degree perspective to executing campaigns that truly resonate. When she’s not building brands, she’s raising two kids and mentoring young professionals.
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E307 Alexandra Vailas: It's Good to be Bad - Channelling a Brand's Rebellious Spirit
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