E32: Trade Sales Leadership Strategies Using the GROW Model to Drive Team Results: Sales, Leadership, Trade

In this episode, Ben Wright discusses his go-to coaching model, the GROW Model. He explains that simplicity, practicality, and real-world applicability are key factors in choosing a coaching model. The GROW model, developed by John Whitmore, consists of four steps: Goals, Reality, Options, and Will. Ben emphasizes the importance of awareness and responsibility in the coaching process. He provides a detailed example of how he recently used the GROW Model to help a Leader empower and enable their team.Key Takeaways:The GROW Model consists of four steps: Goals, Reality, Options, and Will.Awareness and responsibility are crucial in the coaching process.The GROW Model can be applied to various situations, such as improving sales performance or empowering a team.Asking open-ended questions and avoiding judgment are essential in the coaching process.0:00 Intro2:42 The Importance of a Coaching Model4:07 G.R.O.W. Model7:29 G.R.O.W. Model: Two Key Parts9:20 G.R.O.W. Model: Goal10:39 G.R.O.W. Model: Reality12:27 G.R.O.W. Model: Options14:10 G.R.O.W. Model: Will20:57 Rolling the G.R.O.W. Model out22:50 Next Up!23:50 Health and Wellbeing Tip25:10 OutroRate, Review, & FollowIf you’re liking what you’re hearing, make sure you ‘follow’ the show wherever you listen to your podcasts…so you never miss an episode!I’d also love to hear what you think, so drop us a review after you close that next deal…tell me what you’re liking, and what you want more of so I can look to cover it in a future episode.