E354:📦HOW B2B BRANDS CAN EVOLVE TOWARDS BECOMING DIGITALLY LED BUSINESSES | JOE WILDE - MAC DIGITAL | B2B COMMERCE CORNER #48 | THE ECOMMERCE EDGE Podcast

Joe (https://www.linkedin.com/in/wildejp)is the Founder & MD of Mac Digital - https://www.macdigital.ie Mac Digital help clients set strategies in motion that unify business and technology to generate business growth Mac Digital are digital strategists and experts in digital marketing for DTC & B2B brands In this episode, Jason & Joe discuss how B2B brands are increasingly being left behind by the digital revolution and how they can address it with a clearly defined pathway to digital transformation