E531:🎙️LOYALTY DIFFERENTIATED | ZSUZSA KECSMAR - ANTAVO | THE ECOMMERCE EDGE Podcast

💡Zsuzsa (https://www.linkedin.com/in/zsuzsakecsmar) is the Co-founder & Chief Strategy Officer of Antavo AI Loyalty Cloud - https://antavo.com💡Antavo is SaaS based, enterprise class, AI powered loyalty program software & promotion technology💡Antavo delivers AI-driven loyalty programs to bring merchant's visions to life from beginning to end: from scope planning to loyalty management💡In this episode Jason & Zsuzsa discuss what drives genuine customer affinity and how to genuinely incentivize it through every stage of the customer journey and lifecycleEnjoy!