E547 - MM - What To Do When Investors Say No

Investor optimism has changed dramatically… If you are raising capital, you are probably seeing more hesitancy from investors. However, despite any such challenges, this change is a tremendous opportunity. This is because now you have the opportunity to show why YOU ARE THE ONE to be trusted with an investor’s capital! However, things can go very wrong if you don’t know the strategies I cover in today’s Monday Minutes… <<>> When you are just starting out, each investment is a large percentage of your AUM… So, every “I’m just not ready” you hear from an investor can strike an emotional chord. However, getting defensive is the worst reaction you can have, because Defensiveness is the cousin of neediness, and nothing is more repelling to investors! Instead, THE KEY IS TO LISTEN, and once you understand the investor's concerns, create so much content on the topic that no investor asks you the same questions again! Tune into today’s episode to see how I do it! Take Control, Hunter Thompson Interested in investing in ATMs? Check out our webinar.   Please note that investing in private placement securities entails a high degree of risk, including illiquidity of the investment and loss of principal. Please refer to the subscription agreement for a discussion of risk factors. Tired of scrambling for capital?  Check out our new FREE webinar -  How to Ensure You Never Scramble for Capital Again (The 3 Capital-Raising Secrets). Click Here to register.   CFC Podcast Facebook Group