EPISODE · Nov 14, 2025 · 56 MIN
E603:🎙️BEYOND BEHAVIOR TO INTENT | ROB GARF - CORDIAL | THE ECOMMERCE EDGE Podcast
from THE ECOMMERCE EDGE Podcast with Jason Greenwood · host Jason Greenwood
💡 Rob is the Head of Strategy and Insights at Cordial - https://cordial.com💡 Cordial technology automates billions of data-driven messages—across email, SMS, mobile app, social media, direct mail, and more💡 Cordial is an award-winning, rapidly scaling software company on a mission to help the world’s largest brands drive scalable revenue growth and lasting customer connections💡 Cordial consolidate your data and unifies your customer profiles so you always send the right message, to the right audience, at the right time💡 In this episode Jason & Rob discuss how the best digital marketers have moved beyond behavior to intent as their focus - and whyEnjoy!
What this episode covers
💡 Rob is the Head of Strategy and Insights at Cordial - https://cordial.com💡 Cordial technology automates billions of data-driven messages—across email, SMS, mobile app, social media, direct mail, and more💡 Cordial is an award-winning, rapidly scaling software company on a mission to help the world’s largest brands drive scalable revenue growth and lasting customer connections💡 Cordial consolidate your data and unifies your customer profiles so you always send the right message, to the right audience, at the right time💡 In this episode Jason & Rob discuss how the best digital marketers have moved beyond behavior to intent as their focus - and whyEnjoy!
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E603:🎙️BEYOND BEHAVIOR TO INTENT | ROB GARF - CORDIAL | THE ECOMMERCE EDGE Podcast
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