EPISODE · Apr 2, 2021 · 24 MIN
E77: If you’re not factoring in ‘Cost to Service’, your CLV will NEVER be accurate - At the Coalface Podcast - April 2nd, 2021
from THE ECOMMERCE EDGE Podcast with Jason Greenwood · host Jason Greenwood
Why you MUST track and include ‘cost to service’ as part of your CLV calculations for them to be accurate.
What this episode covers
Why you MUST track and include ‘cost to service’ as part of your CLV calculations for them to be accurate.
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E77: If you’re not factoring in ‘Cost to Service’, your CLV will NEVER be accurate - At the Coalface Podcast - April 2nd, 2021
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