E8: CHALLENGES faced in LEADING the TRANSITION to cleaner plant-based ingredients - with Juliana Romero Guzman Co-founder Canoela

Juliana Romero Guzman, a food scientist and entrepreneur, follows her passion and mission to create food products that are more in harmony with the earth and healthier. Coming from Mexico, she sees food as a connector in life, providing valuable moments to share. She shares inspiring stories on how to move forward and not give up when you truly believe in your work. Thanks to her impressive hard work, she earned the Food100 title in 2021. Today, she and her team are still pushing boundaries and motivating a new group of entrepreneurs who want to make a positive difference in the food industry. In this conversation we discuss: How to set up a company after your PhD How to find your mission and follow it in your working life Important values and principles for a business Challenges in launching an innovative product New possibilities for innovative ingredients extracted from Canola Sustainability in the food system How to deal with failures in your life Habits or practices that contribute to personal and professional growth And more! 🙏 LEAVE A REVIEW  If you like our podcast please leave us a review on your favourite platform – even one sentence helps! Thank you for your support; it helps the show a lot and it helps others to discover the show!  👋 GET IN TOUCH WITH US 👥 ⁠Linkedin⁠ ⁠ 📸 Instagram 😊 The Guest: Juliana Romero Guzman Look into the company Cano-ela