E82. How to Be Visible, Unshakeable & AI-Ready Online With Renee Andrews From Salon Society

Send us Fan Mail Renee Andrews has seen the behind the scenes of over 120 salons. She's managed social media accounts, watched what converts and what doesn't and built her own business to the point where she was flown to Budapest to keynote for Kevin Murphy with under 4,000 followers. Renee is the founder of Salon Society and one of the most practical, data-backed social media educators in the beauty industry. In this episode, she brings the kind of clarity that most salon owners desperately need but rarely get, and she does it with warmth, zero fluff, and a lot of real talk. We cover: Why vanity metrics are ruining your marketing mindset, and what to track instead The one question to ask every new client that will tell you exactly where your bookings are coming from Why AI search is already sending clients to salons, and how to make sure yours is one of them How to make content that attracts your ideal client without reinventing the wheel every week Why fully booked salons still need to keep showing up online How Renee turned a publicly difficult moment into one of the most defining chapters of her business journey, and what emotional resilience actually looks like for a business owner Renee is the kind of guest who makes you want to open your booking system and your notes app at the same time. This episode is equal parts strategy and soul. Find Renee at @salonsocietyaus on Instagram or on her website . Are you looking to level up your salon in 2026? Every beauty business owner needs Beauty Business Foundation, this is the KEY areas you need to have a successful beauty business. Want to learn more? https://beautybusinessschool.com.au/beauty-business-foundations-2025/ Loved it? Leave a five-star review, it helps more beauty business owners find the show.