Beauty Business School

PODCAST · business

Beauty Business School

Welcome to the Beauty Business School Podcast Beauty Business School is proving beauty therapy is more than ‘just’ a hobby. We’re your beauty business besties, your partners in crime, your ride-or-die crew with a sprinkle of Regina George’s confidence (But none of the drama).  Picture us as your personal cheerleaders, the BFFs you’ve always wished for, as we tackle the beauty industry together.Beauty training taught you how to be really good at treatments, Beauty Business School podcast will teach you how to attract your dream clients by creating a beauty business that stands out in a busy industry, navigate salon owner life and talk about the mindset shifts needed to thrive in the beauty industry. It’s time to be the CEO everyone is trying to marry.. let’s get into the podcast with me your host Kimberley Haworth.

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    E78. ADHD & Autism In Your Beauty Business

    Send us Fan MailWhat if the thing you’ve spent your whole life trying to “fix” is actually your superpower?In this deeply personal episode, Kimberley opens up about something she’s never fully shared before being diagnosed with ADHD and autism as an adult while navigating motherhood, business, burnout, perfectionism and the pressure to keep it all together.From feeling “different” as a child… to struggling with self-worth, hyper-fixation, comparison, relationships, and running multiple successful businesses this episode is an unfiltered look inside the mind of a beauty business owner with a “spicy brain.”Kim shares:The emotional moment that led to her diagnosisHow ADHD + autism actually show up in womenThe business superpowers no one talks aboutWhy she chose not to medicateThe hidden battle between hyper-productivity and burnoutThe mindset shifts helping her stop fighting herselfThis episode will either deeply trigger you, deeply heal you… or both.And if you’ve ever felt “too much,” “too emotional,” “too disorganised,” “too intense,” or like your brain works differently to everyone around you this conversation might change the way you see yourself forever.Are you looking to level up your salon in 2026? Every beauty business owner needs Beauty Business Foundation, this is the KEY areas you need to have a successful beauty business. Want to learn more?  https://beautybusinessschool.com.au/beauty-business-foundations/ 

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    E77. Keeping Clients Long Term In Your Salon

    Send us Fan MailIf you are always looking for clients.. You have a retention problem.It costs five to seven times more to find a new client than to keep the one already sitting in your chair. And if you're aiming for a 70% rebooking rate, you're losing two thirds of your clients within three months. The maths doesn't lie.In this episode, Kimberly gets real about what's actually keeping beauty business owners on the hamster wheel and it's not the economy, it's not the algorithm, it's not the slow season. It's the fact that most salons are not building the kind of experience that makes a client genuinely unable to imagine going anywhere else.This one is practical, honest and a little bit feral recorded live from the caravan with a dog, a cat and zero apologies.If your books aren't as full as you need them to be, start here.Are you looking to level up your salon in 2026? Every beauty business owner needs Beauty Business Foundation, this is the KEY areas you need to have a successful beauty business. Want to learn more?  https://beautybusinessschool.com.au/beauty-business-foundations/ 

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    E76. Scaling To 20K Months With Less Hours With Jordan From Wildfire Haus

    Send us Fan MailJordan didn't need more clients. She needed to stop working herself into the ground for results that didn't match the effort.Within four years she went from 60+ hour weeks, a team she resented managing, and burning out every Christmas, to 32 hours a week, books closed, waitlisted, and consistently hitting $20K months doing only the one thing she loves. Brows.She let go of lashes even though they were 60-70% of her income. She let her team go even though one of them was her best friend. She closed her books even when salons around her were shutting down and she felt the pull to fill the gaps.Every single decision was terrifying. Every single one paid off.And what makes this story hit different? Jordan didn't have some overnight breakthrough. She had resistance at every level and she did the work anyway. In her own time, at her own pace, until the identity finally caught up with the strategy.Here's the truth: the strategy was never the hard part. Believing she was worth it was.This is what it looks like to go from busy to profitable. The difference wasn't talent. It was the decision to stop holding herself back.If you're working too many hours for an income that still doesn't feel worth it, this one will hit.You can find Jordan HEREAre you looking to level up your salon in 2026? Every beauty business owner needs Beauty Business Foundation, this is the KEY areas you need to have a successful beauty business. Want to learn more?  https://beautybusinessschool.com.au/beauty-business-foundations/ 

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    E75. What To Do In Your Salon When The Economy Is Sh*t

    Send us Fan MailThe world as we know it is shifting and Kimberley isn't here to sugarcoat it. In this episode, she gets honest about global uncertainty, what it means for your beauty business and where your real power lies when everything outside your control feels like it's on fire.The short version? Economic downturns destroy businesses. They also make them. Which side you land on comes down to mindset, strategy, and how you choose to show up.What's not in your control: the economy, inflation, interest rates, global chaos. Stop living in the "what ifs".. that's where anxiety lives.What is in your control: how you think, how you serve, and the experience you create. Make your salon a sanctuary. Be the brightest light. Let clients escape the heaviness of the world the moment they walk through your door.What works right now: value-adding over discounting, problem-solving content, and building a community people actually want to belong to. Stop assuming your clients can't afford you, offer the full experience every single time and let them decide.The next year will be defined not by what the economy does but by the choices you make inside your business every single day.Are you looking to level up your salon in 2026? Every beauty business owner needs Beauty Business Foundation, this is the KEY areas you need to have a successful beauty business. Want to learn more?  https://beautybusinessschool.com.au/beauty-business-foundations/ 

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    E74. From Skin Fairy to Baby Spa: Behind the Curtain of Success in the Beauty Industry with Carmen McNamara

    Send us Fan MailThis episode of the Beauty Business School podcast is a real, unfiltered look at what it actually takes to build a successful beauty business.I sit down with Carmen McNamara, founder of Skin Fairy and Little Sunshine Spa, who shares her journey from waxing in her bedroom at 15 to running multiple thriving businesses. But more importantly.. she pulls back the curtain on what most people don’t talk about.We dive into: Why business is never a straight line (and why that’s normal)  The reality of building, growing, and sometimes struggling in business  Leadership, team culture, and what it really means to run an A team  The importance of client care over quick wins  Money, mistakes, and why so many salons go under  Showing up online authentically (even when it’s uncomfortable)  And the mindset shifts you need to actually make this work long term This isn’t a highlight reel. It’s the truth behind the scenes hard moments, big lessons, and what it really takes to stay in the game.If you’ve ever thought “this feels harder than it should”… this episode will remind you that you’re not alone and you’re probably a lot closer than you think.Are you looking to level up your salon in 2026? Every beauty business owner needs Beauty Business Foundation, this is the KEY areas you need to have a successful beauty business. Want to learn more?  https://beautybusinessschool.com.au/beauty-business-foundations/ 

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    E73. Addressing THAT Post.. Bullying in the Beauty Industry

    Send us Fan MailAfter THAT post went viral… we need to talk.In this episode, Kimberley opens up about the real story behind a post that shook the beauty industry and what it revealed about bullying and projection in business.From being sent private messages and conversations to navigating the emotional aftermath, this is an unfiltered look at what actually happens behind the scenes in the beauty industry and how to handle it without losing yourself in the process.This isn’t about calling people out. It’s about calling the industry forward.Inside this episode, we dive into: The reality of bullying in the beauty industry (and why it’s so common)  What to do when you find out people are talking about you  How to separate projection vs. truth The emotional regulation tools every business owner needs  How to set boundaries without adding fuel to the fire Leading with integrity.. even when it would be easier not to If you’ve ever felt judged, talked about, or misunderstood in your business… this episode will hit home.Because this isn’t just about one post.It’s about changing the way we show up in the industry, together.Are you looking to level up your salon in 2026? Every beauty business owner needs Beauty Business Foundation, this is the KEY areas you need to have a successful beauty business. Want to learn more?  https://beautybusinessschool.com.au/beauty-business-foundations/ 

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    E72. Why Your Retail Isn’t Selling (And How to Fix It Fast)

    Send us Fan MailI need to say something that might annoy you a little bit…You don’t actually hate selling. You just hate how it feels when you do it.When it’s awkward… when it feels forced… when you can literally feel yourself cringing mid sentence because it sounds like you’re trying to push something onto your client… so you avoid it.You don’t bring it up, you don’t lean into retail conversations in your salon, you just hope your clients will ask. And when they don’t, it turns into “my clients just don’t buy retail” or “no one can afford to buy retail products.”But that’s not actually what’s happening.What’s happening is no one has shown you how to sell retail in a salon in a way that feels natural. In a way that actually feels like you. In a way that builds trust with your clients instead of feeling like you’re pushing products or trying to increase sales in a forced way.Because when it clicks, retail sales don’t feel like selling at all. It feels like you’re just talking. Like you’re recommending products as a beauty professional. Like you’re genuinely helping your clients get better results between appointments.And that’s when clients start buying retail. That’s when your salon retail sales increase. That’s when your revenue grows without needing more clients or more appointments.In this episode, I properly break down:💋 Why your salon retail sales aren’t increasing💋 What’s actually missing in your retail strategy💋 How to sell retail products without being pushy or salesy💋 The simple shifts that will help you increase retail sales in your beauty businessIf you’re a beauty therapist, lash artist, brow artist or salon owner who wants to increase retail sales, boost salon revenue and feel more confident recommending products to your clients… this is the episode you need to listen to.If you’ve ever thought “I hate selling” or “I don’t want to feel salesy,” I think this is going to completely change the way you see retail in your beauty business.Are you looking to level up your salon in 2026? Every beauty business owner needs Beauty Business Foundation, this is the KEY areas you need to have a successful beauty business. Want to learn more?  https://beautybusinessschool.com.au/beauty-business-foundations/ 

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    E71. "I Nearly Packed It All In" Emma's $75k Beauty Business Comeback Story

    Send us Fan MailIn this episode, I sit down with Emma, a registered nurse of 14+ years who completely changed her life in 2021 when she discovered the power of cosmetic medicine and skin - first as a client, then as a practitioner. What started as a $1,000 bank balance and a dream turned into a thriving solo clinic in Redcliffe, a $75,000+ revenue increase in just 12 months, and signing her very first commercial lease.But it wasn't always this way.Before joining Beauty Business School, Emma was juggling two jobs six days a week, second-guessing herself constantly, and wondering if she should just go back to nursing for good. The financial pressure was real. The self-doubt was real. And the path forward felt anything but clear.Then she decided to bet on herself and everything changed.In this episode we talk about:→ Why Emma left a high-level nursing career to start over in beauty (and why she has zero regrets)→ The reality of marketing an injectable business in today's regulatory landscape in Queensland→ How she grew revenue by over $75k in 12 months while raising four kids→ Leaving her nursing role entirely and going all in on her business→ The identity shift that happens when you level up and why it's supposed to feel hard→ What's next: a brand new commercial shopfront and her first overseas trip (hello, Bali retreat!)This one is emotional, honest, and full of real talk about what it actually takes to build a beauty business from scratch. Grab your fave drink and get ready to feel all the feels and get seriously inspired.Find Emma: https://www.instagram.com/bae_aesthetic_studio/Are you looking to level up your salon in 2026? Every beauty business owner needs Beauty Business Foundation, this is the KEY areas you need to have a successful beauty business. Want to learn more?  https://beautybusinessschool.com.au/beauty-business-foundations/ 

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    E70. Handling Complaints In Your Beauty Business

    Send us Fan MailThe Moment Every Beauty Business Owner Dreads… A Client ComplaintThat sinking feeling when your phone lights up with a message from an unhappy client.Your heart races.. Your brain spirals... And suddenly you're questioning your entire business.Sound familiar?In this episode of Beauty Business School, Kimberley Haworth breaks down exactly how to handle complaints like a true CEO without spiralling, people-pleasing or burning your business to the ground.Because here’s the truth…One complaint won’t destroy your business but how you respond absolutely can.Inside this episode, Kimberley walks you through the exact framework she teaches beauty professionals to handle complaints with confidence, emotional intelligence, and strong boundaries.You’ll learn:✨ Why complaints aren’t always a bad thing for your business ✨ The biggest mistake salon owners make when replying to unhappy clients ✨ How to regulate your emotions before responding ✨ The difference between emotional complaints vs factual issues ✨ When to stand your ground (and when to take responsibility) ✨ The exact structure for a calm, professional response that protects your reputationIf the thought of a negative review or unhappy client makes you want to hide under a blanket… this episode is for you.Because when you know how to handle complaints properly, you stop reacting like a stressed therapist……and start responding like the CEO of a serious beauty business.This might just change how you handle complaints forever.Are you looking to level up your salon in 2026? Every beauty business owner needs Beauty Business Foundation, this is the KEY areas you need to have a successful beauty business. Want to learn more?  https://beautybusinessschool.com.au/beauty-business-foundations/ 

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    E69. Winning Beauty Industry Awards (Without Losing Your Mind) with Nicola from Red Lipstick Effect

    Send us Fan MailAwards in the beauty industry can feel intimidating… like something only the “big salons” or “industry elites” go for.But what if entering awards could actually grow your business, sharpen your strategy and build serious credibility?In this episode, I’m joined by Nicola from Red Lipstick Effect, an industry powerhouse who has helped clinics win 30+ beauty industry awards and judged some of the biggest awards in Australia.Nicola shares her journey from a shy beauty therapist to becoming one of the industry's leading award experts and breaks down exactly how salons can start entering awards (even as a solo operator).We talk about:✨ Why awards are actually a powerful business growth tool ✨ The biggest mistakes salons make in applications ✨ How to know if you're “good enough” to enter ✨ The real reason the same businesses keep winning ✨ Simple strategies to make your application stand out to judges ✨ Why the process alone can transform how you run your salonIf you’ve ever looked at awards and thought “that’s not for me”  this episode might change your mind.Because sometimes the thing holding you back… is just putting yourself out there.You Can Find Nicola Here:Instagram: https://www.instagram.com/nicolalelievre/Website: https://nicolalelievre.com/Are you looking to level up your salon in 2026? Every beauty business owner needs Beauty Business Foundation, this is the KEY areas you need to have a successful beauty business. Want to learn more?  https://beautybusinessschool.com.au/beauty-business-foundations/ 

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    E68. The One Marketing Trick To Get Fully Booked in Your Beauty Business

    Send us Fan MailYou’re hunting for the “one thing” that will change your business. Here’s the truth: “There is no one marketing trick that is actually going to get your business to where you want to go.”Social media? Podcasts? Ads? “If you are relying on one sole source of marketing in your business, I can guarantee you at some point it’s going to fall flat.” When it does, you have nothing.The real trick isn’t a trick. It’s showing up, being seen, solving a problem. “If you are the best-kept secret in your town, that ain’t helping no one.” Build trust. Connect. Educate. Be founder-led. “Your ideal client is hanging out there looking at other businesses because they don’t even know you exist.”And yes... you need to sell. “The only person who can stop you from doing new, incredible, insane things is you… You are here to solve a problem.” Your products, your services, your expertise — that’s the solution.Stop waiting for the one thing. Step into visibility. Solve the problem. Sell. Thats the trick.Madi Cured Masterclass: https://beautybusinessschool.com.au/madi-cured-collab/You can find Madi Here: https://www.instagram.com/madi_cured/Are you looking to level up your salon in 2026? Every beauty business owner needs Beauty Business Foundation, this is the KEY areas you need to have a successful beauty business. Want to learn more?  https://beautybusinessschool.com.au/beauty-business-foundations/ 

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    E67. How Chantel 10X’d Her Retail in 3 Weeks

    Send us Fan MailChantel didn’t need another qualification. She needed structure behind her brilliance. Within three weeks she took her retail from $300 a week to $3,000 a week.. not by posting more, discounting or hustling harder, but by niching properly, tightening her messaging and actually implementing.And what makes this even more powerful? Her business isn’t built on wanting to make more. It’s built on heart and family. She got into skin to help her own family. She treats from the inside out. She leads with integrity. The systems didn’t replace that, they amplified it.Here’s the truth: if you’re not willing to implement, what’s the point? No one is coming to save your salon.This is an identity shift from busy to profitable, from guessing to ownership, from passion without structure to purpose with power.The difference wasn’t talent.It was ownership.If you’re ready to stop winging it and start building something that actually supports your life and your family, this one will hit.You can find Chantel HEREAre you looking to level up your salon in 2026? Every beauty business owner needs Beauty Business Foundation, this is the KEY areas you need to have a successful beauty business. Want to learn more?  https://beautybusinessschool.com.au/beauty-business-foundations/ 

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    E66. The Top 10 Traits That Every $20K+ Beauty Business Owner Has

    Send us Fan MailLook, business isn’t supposed to feel safe.It’s messy. Brutal. Sleepless nights. Crying kids. Living off coffee and still showing up.If you think anyone hits $20K months without falling flat on their face first… this is your wake up. So, what does it actually take? The 10 traits that push people past $20K.Some are brutal. Some will make you squirm. Some will make you rethink everything you thought you knew about yourself.Curious? Good. You should be.Listen here and find out if you’re ready to play in the big leagues.Are you looking to level up your salon in 2026? Every beauty business owner needs Beauty Business Foundation, this is the KEY areas you need to have a successful beauty business. Want to learn more?  https://beautybusinessschool.com.au/beauty-business-foundations/ 

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    E65. Building a Salon Team That You Rely On - Kayla’s Journey

    Send us Fan MailKayla didn’t grow her salon because everything went right.She grew it while everything was falling apart.Ever feel like your team is slipping through your fingers just when you need them most? That was Kayla Carlton’s reality. From losing staff during maternity leave to stepping back into a business full of uncertainty, she faced the kind of challenges that would make most salon owners freeze.But Kayla didn’t just survive, she rebuilt. With the right systems, leadership strategies and mindset shifts, she transformed her salon into a thriving, organised space where her team thrives, clients rebook consistently and her business hits record months.In this episode, we dive into Kayla’s journey of heartbreak, resilience and ultimate triumph. Learn how she:Navigated losing key staff while juggling maternity leaveImplemented systems that keep her salon running smoothlyBuilt a team she can truly rely on, while still loving the treatments she doesWhether you’re struggling with staff retention, scaling your salon, or trying to reclaim balance as a salon owner, Kayla’s story is a masterclass in leadership, strategy, and building a team that sticks.Fast forward to now, KS Beauty is having its biggest months ever, with stronger retention, a supported team and a business that runs without constant stress.If you’re tired of holding everything together alone, this episode will feel like someone finally understands what you’re carrying.Are you looking to level up your salon in 2026? Every beauty business owner needs Beauty Business Foundation, this is the KEY areas you need to have a successful beauty business. Want to learn more?  https://beautybusinessschool.com.au/beauty-business-foundations/ 

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    E64. MotherHOOD And Owning A Beauty Business

    Send us Fan MailMums, can I just say it? Running a business and raising kids is HARD. The guilt. The “I’m failing at everything” feeling. I feel this hard my loves! In Episode 64 of the Beauty Business School podcast, I get real about what I am currently navigating and how I tackle this as it comes up: 🌸 Why “balance” is a myth and presence actually matters.🌸 How to be a mum and a beauty business owner without burning out.🌸 The small, crazy moments with your kids that actually mean the most.🌸 Letting go of guilt for wanting BOTH a thriving business and a happy family.Click the link below to listen to this trust me its going to give you a real look at building a multi 6 figure business as a mum. You’re doing better than you think.Questions I Answered on the Podcast:Do you ever feel like you have to choose between being a good mum and a successful businesswoman? What does that conflict actually sound like in your head?What's the moment in a typical week that makes you feel the guiltiest, and why?If you stopped right now, truly stopped, what would fall apart first?When you’re away for work or traveling, what do you fear your child will remember about you?Where do you wish someone would step in and help, but you don’t know how to ask?What version of success secretly terrifies you because you’re not sure you could hold it all?Are you looking to level up your salon in 2026? Every beauty business owner needs Beauty Business Foundation, this is the KEY areas you need to have a successful beauty business. Want to learn more?  https://beautybusinessschool.com.au/beauty-business-foundations/ 

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    E63. How To Plan A Profitable Year In Your Salon

    Send us Fan MailCan I be honest for a sec?If you don’t plan 2026, it will plan you.And spoiler: chaos usually wins. In the latest episode of the Beauty Business School Podcast, I’m walking you through exactly how to map out your year so you’re not:❌ Throwing random specials at the wall❌ Posting content with no direction❌ Wondering why everyone else seems “luckier” than youThis episode is your roadmap for:✨ planning your entire year by quarters✨ choosing only FOUR specials (yes, that’s it)✨ creating visibility without burning out✨ setting goals that actually convert into money✨ stepping into the CEO version of you (not the overworked technician) Grab a pen. Pause when you need to. Download your FREE planner HEREIt’s strategic, practical, slightly unhinged (you’re welcome) and honestly one of the most important episodes I’ve recorded. Are you looking to level up your salon in 2026? Every beauty business owner needs Beauty Business Foundation, this is the KEY areas you need to have a successful beauty business. Want to learn more?  https://beautybusinessschool.com.au/beauty-business-foundations/ 

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    E62. Don't Spend Another Dollar On Salon Education Until You Listen To This.

    Send us Fan MailWhere should your education budget actually go? Every January we start planning…What courses we’ll do.What conferences we’ll attend.What education we’ll invest in. But not all education is created equal and not all of it deserves a spot in your budget. In this episode, I’m joined by Tiarne McKew from The Lash Summit to break down how to assess education properly (beyond certificates or hype) and how to think about ROI in a way that actually supports business growth. We cover:🌸 How to tell if an event or course is actually worth your money🌸 What ROI in education really looks like (and what it doesn’t)🌸 Why some rooms create real opportunities — and others don’t🌸 How to stop investing in education you never implement🌸 How to make smarter, more intentional decisions with your education budgetWe also accidentally touch on socials along the way.. because let’s be honest, it all connects. Find Tee & Lash Summit: https://www.instagram.com/thelashsummit.australia/💋 To attend Lash Summit - use code BBS for $52.50 off 💋 https://mrslashcoaching.thrivecart.com/lash-summit-australia-2026/Before you book the next thing, Listen to this first.Are you looking to level up your salon in 2026? Every beauty business owner needs Beauty Business Foundation, this is the KEY areas you need to have a successful beauty business. Want to learn more?  https://beautybusinessschool.com.au/beauty-business-foundations/ 

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    E61. How I Stopped Working Nights & Weekends In The Beauty Industry

    Send us Fan MailI Stopped Working Nights & Weekends and My Business Didn’t Die(Contrary to what the beauty industry told us) The beauty industry has quietly sold us a lie, Let’s say it out loud.“Clients only want nights and weekends.”I bought into that… until I didn’t. And yes… some people told me my business would fail.Spoiler alert: it didn’t. In this episode of the Beauty Business School podcast, I share how I slowly stopped working nights and weekends, lost a few clients, gained better ones, and built a business that actually fit my life. We talk about:Why nights and weekends aren’t as “necessary” as we thinkHow to shift your ideal client and marketing to reclaim your timeHow to change your hours without freaking clients out or losing trustIf you’re craving more flexibility in 2026 but scared to step back, this one’s for you.Are you looking to level up your salon in 2026? Every beauty business owner needs Beauty Business Foundation, this is the KEY areas you need to have a successful beauty business. Want to learn more?  https://beautybusinessschool.com.au/beauty-business-foundations/ 

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    E60. Just Because Your Salon Is Booked Doesn’t Mean You Should Scale with Sara Pegg

    Send us Fan MailWhat if building a bigger beauty business isn’t actually the answer?In this episode, I’m joined by Beauty Business School student Sarah Pegg, owner of The Lash Hub in Bundaberg, for one of the most honest conversations we’ve ever had on the podcast.Sarah shares her full-circle journey from being fully booked, pregnant, overwhelmed and managing a team… to making the brave decision to downsize, simplify and build a business that actually supports her life.We talk about:The pressure to scale just because your books are fullMotherhood, burnout and running a business with an empty cupWhy trying “the big thing” helped her realise it wasn’t what she wantedPeople-pleasing, guilt and learning to choose yourselfPricing properly, profit clarity and finally feeling financially safeLetting go of the idea that success has to look a certain wayThis episode is our gift to you to stop chasing what you think you should want and start building a beauty business that actually feels good to run. You didn't start to feel STUCK.Are you looking to level up your salon in 2026? Every beauty business owner needs Beauty Business Foundation, this is the KEY areas you need to have a successful beauty business. Want to learn more?  https://beautybusinessschool.com.au/beauty-business-foundations/ 

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    E59. 2025 tested me in every way… and I’m finally telling the whole story.

    Send us Fan MailThis episode is literally me unpacking my entire year. The wins, the royal f*ck ups, the burnout, the pressure, the stuff no one sees on Instagram and the mindset shifts that actually changed how I show up.I share:💋 What actually happened behind the scenes this year💋 The emotional shitstorm that nearly took me out💋 The business decisions that brought me back💋 What I learned about burnout, boundaries, nervous system regulation & leadership💋 The truth about sponsorships, pricing myself, rejection & resilience💋 The pivot that exploded our enrolments💋 The moment I felt the proudest (yes, I nearly cried again)💋 What 2026 is going to look like for Beauty Business SchoolConsider this your little nudge to reflect on your year, tidy up what’s not working, and back yourself moving forward.Are you looking to level up your salon in 2026? Every beauty business owner needs Beauty Business Foundation, this is the KEY areas you need to have a successful beauty business. Want to learn more?  https://beautybusinessschool.com.au/beauty-business-foundations/ 

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    E58. Permission Led Selling in Beauty With Naomi Nahoum

    Send us Fan MailThis week’s episode is honestly one of the most powerful conversations I’ve ever had on the podcast. I sat down with Naomi from Beauty Business Evolution. This episode is PACKED with the kind of “oh my god… THAT’S why I’m burnt out / undercharging / struggling to convert” clarity that genuinely changes businesses. Here’s a little taste:🎀 Why so many women burn out🎀 The permission led sales strategy (this is GOLD)🎀 The ONE thing every beauty pro should master🎀 What actually attracts high-paying clients🎀 Money triggers & confidence🎀 How to explain your value without sounding salesy Honestly… this episode hits different. You’re going to be obsessed with this one. You can find Naomi here: https://www.instagram.com/beautybusinessevolution/Naomi's Consultation Blueprint: https://www.beautybusinessevolution.com.au/the-5k10k-consultation-blueprintAre you looking to level up your salon in 2026? Every beauty business owner needs Beauty Business Foundation, this is the KEY areas you need to have a successful beauty business. Want to learn more?  https://beautybusinessschool.com.au/beauty-business-foundations/ 

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    E57. The Episode I Was Told Not to Record - Diversity & Acceptance in Beauty

    Send us Fan MailI’m finally sharing a part of my story that I’ve avoided talking about for years. I open up about my experience in the beauty industry during the COVID-19 pandemic and the incredibly difficult decision I made not to receive the vaccine because of my hypersensitivity to medications.I was told by industry leaders to “leave this alone” because it’s too divisive… but I’m recording this episode anyway. Not to change anyone’s mind, not to sway opinions, but to bring more emotional intelligence, understanding, and compassion into our beauty community.In this episode, I talk about:🎀 Why I stepped away from the industry for six months🎀 The internal battle between being a “good girl” rule-follower and honouring my health🎀 How judgement and division hurt our beauty community more than any policy ever could🎀 Why I believe differing opinions should never lead to discrimination🎀 My commitment to helping create a more inclusive, respectful, and supportive industry moving forwardThis episode isn’t about politics, medicine, or convincing anyone of anything. It’s about acceptance. It’s about humanity. It’s about remembering that behind every decision is a real person just trying to do their best.I close the episode with the message that sits closest to my heart: Our industry thrives when we hold space for each other. We don’t need to share the same views to show each other respect.If you’ve ever felt judged, misunderstood, or pressured to hide a part of who you are just to “fit in,” this episode is going to land deeply for you.Are you looking to level up your salon in 2026? Every beauty business owner needs Beauty Business Foundation, this is the KEY areas you need to have a successful beauty business. Want to learn more?  https://beautybusinessschool.com.au/beauty-business-foundations/ 

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    E56. Madi Cured on How She Went Viral, Built a Massive Waitlist & Leveraged the Haters

    Send us Fan MailIn this episode, Madi Cured shares her journey from starting a home salon to becoming a viral sensation in the beauty world. Maddie went from practicing nails on her bathroom floor at 13, to starting her business from home during COVID and now runs a cult following nail business with over 550 people on her waitlist.Madi shared how she figured out the right pricing for her services, the strategies that helped her content go viral, and how she deals with trolls and online negativity.We went really deep in this episode: 🎀 Mental breakdowns and burnout - “When I first started doing all the content creation… eventually, yeah, I had a full mental breakdown.”🎀 Charging your worth as a nail tech - “I did a $50 price increase… if they leave, they leave. I’ll get new ones.”🎀 Navigating haters online and turning them into viral content - “I now have a folder… My Favourite Hate Comments. Sometimes I sit there with my mates and laugh.”🎀 Building a business that thrives on social media virality and client trust - “I have clients who’ve never met me, and that’s like our fourth appointment… they’ll say, ‘I saw you were talking about this.’”Madi is proof that being yourself, showing up consistently and standing firm in your worth can build a business that doesn’t just survive.. it thrives.If you’re a beauty business owner trying to attract your dream clients, charge what you’re worth, and grow with confidence, this episode is a must-listen.You can find Madi here: https://www.instagram.com/madi_cured/Are you looking to level up your salon in 2026? Every beauty business owner needs Beauty Business Foundation, this is the KEY areas you need to have a successful beauty business. Want to learn more?  https://beautybusinessschool.com.au/beauty-business-foundations/ 

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    E55. When and How To Raise Your Salon Prices

    Send us Fan MailBabe I was triggered by a forum post that said, “Just go and look at your competitors and base your pricing on what they said,” so I have done a whole damn poddy that dives deep into why competitor based pricing is one of the most damaging things you can do for your business. When I seen the post “Everything in me was like died and resurrected. I was like, ‘The resurrection was, I’m going to course correct this.’” so here it is in this episode we cover: 🎀 Fully booked doesn’t mean profit.🎀 I have helped so many business owners… who were fully booked but not earning any money.🎀 Numbers are unsexy. People want to stick their head in the sand. They’re scared of them, quite frankly.🎀 Your numbers are your success. They are something you need to track every single week or day. If you’ve been guessing your prices, copying competitors, avoiding your numbers, or wondering why you’re still broke even though you’re booked out… this is the episode that finally tells you the truth on how to fix that.Here is how you figure it out in a really simple way:1. Write out all your monthly expenses (wages, bills, products, subscriptions - everything).2. Add 30–60% profit on top (yep, actual money left over).3. Add GST 10%4. Divide it by the hours you work each month. Pro tip: Don’t base it on being 100% booked. The average salon runs at 70–80% capacity most of the time.5. BOOM!! That’s your hourly rate Are you looking to level up your salon in 2026? Every beauty business owner needs Beauty Business Foundation, this is the KEY areas you need to have a successful beauty business. Want to learn more?  https://beautybusinessschool.com.au/beauty-business-foundations/ 

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    E54. James Vivian on Building a Beauty Business That Lasts

    Send us Fan MailIn this episode of the Beauty Business School Podcast, Kimberley sits down with James Vivian, a business expert who’s rebuilt clinics from the ground up and knows what it takes to thrive in the beauty industry.James shares the hard truths no one talks about: late nights, burnout, and trying to do everything yourself. He’s faced the chaos of running a clinic during COVID, managing clients and staff, unitl he realised that creating systems and structure is what keeps a business running.They dive into:🛠️ How to build a business that actually works, even when life gets chaotic 💬 Turning client experiences into loyalty, it’s not just about the treatments 🔥 Navigating ethical marketing and APRA guidelines 🧠 Avoiding burnout and showing up for your clients and team 🤝 The power of community: leaning on peers, mentors and other business owners when times get toughJames shares insights on growing your salon, keeping clients for life and building a business that supports you as much as your clients.Follow James on Instagram: @JamesVivianAre you looking to level up your salon in 2026? Every beauty business owner needs Beauty Business Foundation, this is the KEY areas you need to have a successful beauty business. Want to learn more?  https://beautybusinessschool.com.au/beauty-business-foundations/ 

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    E53. How to Make December Your Most Profitable

    Send us Fan MailEver feel like December is meant to be your biggest month… but you end up exhausted, overbooked, and kinda over it? Same.This week on the Beauty Business School Podcast, I’m breaking down how to make December your most profitable (and peaceful) month.. without burning out or working longer hours.You’ll learn: ✨ How to sell smarter with retail + vouchers (not harder) ✨ The easiest way to pre-book your Jan to March calendar ✨ Why December is secretly the best time to raise your prices ✨ How to end the year calm, confident, and cash-flow positiveIt’s part mindset, part strategy so you can finish strong and actually enjoy Christmas. 🎄Are you looking to level up your salon in 2026? Every beauty business owner needs Beauty Business Foundation, this is the KEY areas you need to have a successful beauty business. Want to learn more?  https://beautybusinessschool.com.au/beauty-business-foundations/ 

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    E52. How Shaye Overcame Money Shame & Built 4 Thriving Businesses

    Send us Fan MailKimberley sits down with 4x business owner Shaye, a powerhouse who went from lacking confidence to running four thriving businesses and finally owning her worth.Shaye shares the hard truths no one talks about: undercharging, people-pleasing, and hiding your success to make others comfortable. She’s faced clients calling her “greedy” for raising prices and realised she was keeping her business small out of fear of judgment.In this episode, we dive into:💸 The money shame no one talks about 💬 The fear of being “too successful” 🔥 Clients who say “you’ve changed” 🧠 Rebuilding confidence after burnout, bad feedback, and comparison online.🏗️ Running 4 businesses at once 👑 Finally stepping into leadershipFollow Shaye here: https://www.instagram.com/shaye.rebecca/Lashaye: https://www.instagram.com/lashaye_salon/Tan Hub: https://www.instagram.com/tanhubaustralia/Fair Dinkum Builds: https://www.instagram.com/fairdinkumbuilds.yarrawang/This episode is part punch in the gut, part warm hug for anyone ready to stop apologising for wanting success.🎧 Press play if you’re ready to stop apologising for wanting success and start building the business and life you actually deserve.💋 P.S. Ready to have your own “holy sh*t, we did it” moment? Beauty Business Foundations is the exact framework that helped Shaye raise her prices with confidence, build systems that support her growth, and finally breathe again in business.Click HERE to learn more.Are you looking to level up your salon in 2026? Every beauty business owner needs Beauty Business Foundation, this is the KEY areas you need to have a successful beauty business. Want to learn more?  https://beautybusinessschool.com.au/beauty-business-foundations/ 

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    E51. Why Your Mood is Ruining Your Client Experience (And How to Fix It)

    Send us Fan MailEver have one of those days where your mood just isn’t matching your business goals? You’re amazing at what you do, but some days it just doesn’t land the way you want. This episode is all about stepping into your alter ego the highest version of yourself to show up consistently, no matter what life throws at you.I dive into why your energy is your brand’s biggest asset, how inconsistent energy can impact client trust and results, and the exact rituals that help you access your most confident, expert self on demand. From creating predictable client experiences to building obsession-worthy energy in your beauty business, this episode is packed with actionable insights that turn everyday service into a growth engine.Whether you’re struggling with emotional ups and downs, inconsistent results, or just want to create a salon experience your clients rave about, this episode will teach you how to:Step into your industry alter ego to show up confidently every day.Build rituals that anchor your energy before appointments or events.Make your energy consistent, so your clients feel incredible every visit.Transform your brand experience by focusing on how your clients feel—not just the treatments you provide.Plus, I share personal stories from behind the scenes, from my messy podcast setup to life updates about building a home, and how all these experiences fuel the energy I bring to my business and clients.By the end of this episode, you’ll know exactly how to bottle your best self, show up with unwavering confidence, and make every client interaction feel magical.Tune in and learn how to step into your alter ego and create the consistent, magnetic energy your beauty business deserves!Are you looking to level up your salon in 2026? Every beauty business owner needs Beauty Business Foundation, this is the KEY areas you need to have a successful beauty business. Want to learn more?  https://beautybusinessschool.com.au/beauty-business-foundations/ 

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    E50. How To Host Salon Events - Emelly Simons

    Send us Fan MailBesties, we’re celebrating one year of the podcast this October 🎉 and I want to give back to you! I’ve teamed up with Divinely Me Diaries to give away two of their gorgeous $59.95 diaries. To enter: leave a 5-star review on Spotify, share the podcast to your stories, and tag us (make sure your account is public so we can see it). That’s it, you’re in! I can’t wait to see who’s been listening and celebrate this milestone with you 💕Besties… buckle up 💅 it’s not another “million-dollar salon” pep talk.This week I’m joined by the unapologetic queen herself, Emelly Simons, and we’re talking about how to host salon events that actually make money, build community, and set you apart (minus the fake hype or BS coaching).In this episode we’re diving into: 💅 Why events are your secret weapon for instant cashflow and long-term client loyalty 💅 How to fill your events (and why group texts won’t cut it - personal invites only) 💅 The biggest mistakes salon owners make when planning events 💅 Why you should always charge for your events (no more “freebies” that drain your energy) 💅 The power of being your full, unfiltered self in business and why people told us to tone it down (spoiler: we didn’t)This chat is honest, hilarious, and a little controversial. We’re calling out the culty side of the beauty industry, breaking up with toxic positivity, and reminding you that your version of success matters most.If you’ve ever wanted to build community, inject fast cash into your salon, or just feel less alone in the chaos.. this one’s for you.🎧 Tune in for a raw, no-filter convo that’ll have you rethinking what’s possible for your business (and maybe your next event).You can find Emelly HERE 🤍Are you looking to level up your salon in 2026? Every beauty business owner needs Beauty Business Foundation, this is the KEY areas you need to have a successful beauty business. Want to learn more?  https://beautybusinessschool.com.au/beauty-business-foundations/ 

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    E49. Perfectionism Is Killing Your Beauty Business

    Send us Fan MailIt silently sabotages salon owners everywhere, it’s perfectionism.The late nights redoing client photos, the endless tweaking before hitting “post,” the belief that you have to do it all because no one else can do it quite right… sound familiar?In this week’s episode, Kimberley is getting real about the hidden cost of perfectionism - how it held her back, burnt her out, and what finally set her free.We’re unpacking: ✨ Why perfectionism isn’t a personality trait but really fear in disguise ✨ How it shows up in your salon (and your life) ✨ What your nervous system is actually trying to protect you from ✨ The link between comparison and control ✨ A simple mindset + journaling practice to rewire your brain for growthIf you’ve ever delayed raising your prices, launching a new service, or showing up online because it’s “not perfect yet,” this episode will hit deep.Your Action Plan:Journaling PromptsWhat am I afraid will happen if this isn’t perfect?Is this my belief, or someone else’s voice?What evidence do I have that this fear is real?Micro ActionsPost an unpolished reel or share something small publiclyHire help for just a few hours a week instead of doing everything yourselfLaunch a service or offer before it’s “perfect” to practice letting goAffirmations to Reframe FearIdentify the fear: e.g., “I’m afraid of being rejected”Counter it: “Even if I’m rejected, I am still [great at my job / a good person / worthy]”Repeat daily whenever perfectionism pops upNervous System Regulation15 minutes of breathwork per dayGratitude journaling: focus on tangible, specific things you are grateful for each dayEmbodiment exercises: yoga, grounding, or movement to release stored tensionHealing doesn’t come from being flawless, it comes from knowing you’re worthy right now.💗 Plus: We’re celebrating one year of the Beauty Business School Podcast! To say thank you, we’re giving away two Divinely Me Diaries (valued at $59.95 each). To enter: 1️⃣ Leave a 5-star review on Spotify 2️⃣ Share the podcast to your stories and tag us (@beautybusinessschoolpodcast)If your account’s private, make sure it’s public so we can see your entry!Are you looking to level up your salon in 2026? Every beauty business owner needs Beauty Business Foundation, this is the KEY areas you need to have a successful beauty business. Want to learn more?  https://beautybusinessschool.com.au/beauty-business-foundations/ 

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    E48. Skin, Science & Conspiracy Theories With Rachael From Circadia

    Send us Fan MailBesties, we’re celebrating one year of the podcast this October 🎉 and I want to give back to you! I’ve teamed up with Divinely Me Diaries to give away two of their gorgeous $59.95 diaries. To enter: leave a 5-star review on Spotify, share the podcast to your stories, and tag us (make sure your account is public so we can see it). That’s it, you’re in! I can’t wait to see who’s been listening and celebrate this milestone with you 💕Besties, this week we’re getting controversial 😬. We’re pulling back the curtain on gut health, milk (yes, almond milk lovers beware), blue light, sunscreen, and how the beauty industry isn’t always telling the full truth.In this episode we’re unpacking:🧚‍♀️ Why “alternative” milks might be harming your skin🧚‍♀️ Why probiotics and supplements don’t always fix the root cause🧚‍♀️ The truth about cholesterol, butter, and eggs🧚‍♀️ The sunscreen debate - why Rachael thinks sun can actually be good🧚‍♀️ How to take control of your health without feeling overwhelmedWe’re giving you the truths most won’t tell you.. this podcast may just change your skin, your health, and your life.You can find Rachael HERE and Circadia HERETune in for a conversation that’s brave, unfiltered, and maybe a little mind-bending.Are you looking to level up your salon in 2026? Every beauty business owner needs Beauty Business Foundation, this is the KEY areas you need to have a successful beauty business. Want to learn more?  https://beautybusinessschool.com.au/beauty-business-foundations/ 

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    E47. Booking System Price Hikes: Should You Stay or Switch?

    Send us Fan MailBesties, we’re celebrating one year of the podcast this October 🎉 and I want to give back to you! I’ve teamed up with Divinely Me Diaries to give away two of their gorgeous $59.95 diaries. To enter: leave a 5-star review on Spotify, share the podcast to your stories, and tag us (make sure your account is public so we can see it). That’s it, you’re in! I can’t wait to see who’s been listening and celebrate this milestone with you 💕If there’s one topic guaranteed to blow up a salon Facebook group, it’s booking system price increases. Recently, two of the biggest salon software providers raised their prices and the reactions have been fierce. In this week’s episode I’m unpacking:✨ Why prices rise (and why it’s not personal)✨ How salon owners really react✨ The “mirror moment” (are you avoiding raising your own prices?)✨ A playbook for your next price rise✨ How to protect your reviews so you’re never platform lockedWith special guest Tamara Reid weighing in with her expert opinion.Your booking system isn’t just another bill it’s the backbone of your salon. Switching (or staying) without strategy costs money, time, and client trust. Are you looking to level up your salon in 2026? Every beauty business owner needs Beauty Business Foundation, this is the KEY areas you need to have a successful beauty business. Want to learn more?  https://beautybusinessschool.com.au/beauty-business-foundations/ 

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    E46. Profit First Salon With Laura O’Hagan

    Send us Fan MailWant $20 for free???Beauty Business School has teamed up with Salon First to bring you something exclusive.How to claim:1️⃣ DM @salonfirst on Instagram with “BBS Sent Me”2️⃣ Receive your $20 voucher - no strings attachedThis is exclusively for our Beauty Business School community.Ever wondered if that shiny new $60K machine is the magic answer to your revenue problems? Spoiler alert: it’s not. In this episode of the Beauty Business School Podcast, I sit down with strategy and numbers queen, Laura O’Hagan, to unpack the truth about profitability, smart investing, and why knowing your numbers is way sexier than you think. If you’ve ever caught yourself thinking “maybe if I buy this, clients will come,” this convo will snap you back to reality in the best way. We break down what actually drives profit in your salon and how to stop making reactive decisions that drain your bank account and your energy. What you’ll learn in this episode:💋 The #1 mistake salons make when investing in expensive equipment (and what to do instead)💋 A simple 3-part framework to double your profit in the next 12 months💋 How to stop letting money mindset blocks hold you back from growth💋 Why outsourcing doesn’t mean abdicating responsibility (and what CEOs really do differently)💋 The sneaky expenses sitting in your business right now that could be eating your profit Whether you’re a solo operator or running a team, this episode is your permission slip to stop guessing, stop overspending, and finally step into being a profitable CEO.Are you looking to level up your salon in 2026? Every beauty business owner needs Beauty Business Foundation, this is the KEY areas you need to have a successful beauty business. Want to learn more?  https://beautybusinessschool.com.au/beauty-business-foundations/ 

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    E45. Turning One Client Win Into Four Pieces of Content

    Send us Fan MailWant $20 for free???Beauty Business School has teamed up with Salon First to bring you something exclusive.How to claim:1️⃣ DM @salonfirst on Instagram with “BBS Sent Me”2️⃣ Receive your $20 voucher - no strings attachedhttps://www.salonfirst.com.au/This is exclusively for our Beauty Business School community.Ever feel like you post one client win and then run out of content ideas the next day? I’ve been there. This week on the Beauty Business School Podcast, I’m showing you how to milk the hell out of your social proof without sounding repetitive.You’ll learn: ✨ How to turn one testimonial or client result into four different types of content ✨ The exact formats that build trust (without feeling salesy) ✨ Why repeating the same win in different ways actually builds demand ✨ How to stop scrambling for ideas and create momentum with what you already haveIt’s part strategy, part mindset shift.. so you can spend less time stressing about what to post, and more time actually gaining clients.P.S. If you’re ready to fill the gaps in your business and finally nail getting clients, pricing for profit, and keeping them coming back, send me a DM with “BBF” on Instagram @beauty_business_school_ or go direct and have a look HEREAre you looking to level up your salon in 2026? Every beauty business owner needs Beauty Business Foundation, this is the KEY areas you need to have a successful beauty business. Want to learn more?  https://beautybusinessschool.com.au/beauty-business-foundations/ 

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    E44. The Delusional Business Growth Method With Ashleigh Lacorcia

    Send us Fan MailWant $20 for free???Beauty Business School has teamed up with Salon First to bring you something exclusive.How to claim:1️⃣ DM @salonfirst on Instagram with “BBS Sent Me”2️⃣ Receive your $20 voucher - no strings attachedhttps://www.salonfirst.com.au/ This is exclusively for our Beauty Business School community ‘You only see the light when you’re in the darkness.’ Ashley from Melbourne Lashes - The Delusional Method With Ashleigh LacorciaStop playing safe. Stop trying to fit in. In this episode, Ashleigh spills how a little delusion + a lot of heart = insane business growth. 🧚‍♀️ Fearless AF – Step into visibility, share your work, and let judgment roll right off you..🧚‍♀️ Fail Forward – “Every failure is just a lesson in disguise.” Learn how mistakes became Ashleigh’s secret sauce.🧚‍♀️ Aligned AF – Build a business that actually feels like YOU, not like everyone else’s Instagram highlight reel.🧚‍♀️Vulnerability Is Your Power – Why fear, discomfort, and stepping into your true voice to attract your dream clients.If you’re ready to break the rules, grow your business your way, and show up without giving a damn what anyone thinks… this episode is for you 💋Are you looking to level up your salon in 2026? Every beauty business owner needs Beauty Business Foundation, this is the KEY areas you need to have a successful beauty business. Want to learn more?  https://beautybusinessschool.com.au/beauty-business-foundations/ 

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    E43. What To Do When A Full Day Of Clients Cancel

    Send us Fan MailWant $20 for free???Beauty Business School has teamed up with Salon First to bring you something exclusive.How to claim:1️⃣ DM @salonfirst on Instagram with “BBS Sent Me”2️⃣ Receive your $20 voucher - no strings attachedhttps://www.salonfirst.com.au/ This is exclusively for our Beauty Business School community. Ever had a day where all your clients cancel and you want to throw your phone in the toilet.. yeah me too. This week on the Beauty Business School Podcast, I’m sharing exactly what to do when cancellations hit..You’ll learn:🌸 How to stop the panic spiral and protect your energy🌸 Quick money moves to replace lost income (without discounting)🌸 Client reactivation strategies to fill your books🌸 Visibility hacks to market yourself with extra time🌸 Systems to protect you long-termIt’s part pep talk, part practical plan so you’ll be ready to bounce back stronger (and maybe even make more 💸).P.S. If you’re ready to fill the gaps in your business and finally nail getting clients, pricing for profit, and keeping them coming back, send me a DM with “BBF” on Instagram @beauty_business_school_ or go direct and have a look HEREAre you looking to level up your salon in 2026? Every beauty business owner needs Beauty Business Foundation, this is the KEY areas you need to have a successful beauty business. Want to learn more?  https://beautybusinessschool.com.au/beauty-business-foundations/ 

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    E42. What 200 Salons Told Salon First About Becoming Booked Out

    Send us Fan MailWant $20 for free???Beauty Business School has teamed up with Salon First to bring you something exclusive.How to claim:1️⃣ DM @salonfirst on Instagram with “BBS Sent Me”2️⃣ Receive your $20 voucher - no strings attachedThis is exclusively for our Beauty Business School community https://www.salonfirst.com.au/ Ever wonder why some salons are fully booked while others struggle? You’re not alone. In this week’s Beauty Business School Podcast, I sit down with Jeanette from Salon First, who polled over 200 salon owners (at the counter and online) to uncover what really helps salons thrive.🌸 How to use wholesalers as an extension of your business - they’re not just product suppliers, they can help you solve problems, understand what’s working in the market, and guide you toward the right products and techniques.🌸 The power of community and connection - why showing up, asking questions, attending events, and finding your people in the industry is just as important as your services.🌸 Client retention and reactivation - even clients who haven’t booked in years can come back. Tracking numbers, understanding your bookings, and sending the right messages can make a huge difference.🌸 Staying in your lane and believing in your services - don’t chase trends just because they’re popular. Practice, test on a few clients, and only implement what you believe in. Passion and energy are what actually sell services.🌸 Embracing vulnerability and transparency - Jeanette shares real stories about insecurities, comparing yourself to others, and how even the most successful salon owners have self-doubt.🌸 Practical advice for salon owners: ask questions, share challenges, talk to your peers, and treat learning and growth as a continuous process - from software, HR, or client strategies, to product knowledge.This episode is packed with actionable insights, industry wisdom, and heart, showing you how to stop spinning your wheels, leverage support, grow community, and get fully booked without burning out.Are you looking to level up your salon in 2026? Every beauty business owner needs Beauty Business Foundation, this is the KEY areas you need to have a successful beauty business. Want to learn more?  https://beautybusinessschool.com.au/beauty-business-foundations/ 

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    E41. I Was an Industry B*tch: How Insecurity Showed Up in My Business

    Send us Fan MailEver feel triggered by someone else’s success? You’re not alone. In this week’s Beauty Business School Podcast, I get real about:🌸 My confession 🫣 I was the industry bitch and was driven by insecurity. 🌸 How triggers show us what we need to heal. 🌸 Handling complaints and difficult situations with emotional intelligence. 🌸 Why self-awareness and leadership start with YOU. 🌸 Moving from comparison to community. This podcast I ripped my heart out and served it, I am a mix of terrified and proud to share this with you.  Trigger Warning: This episode discusses emotional triggers, industry conflict, and personal challenges. If you need support, call Lifeline Crisis Support 131114. Don’t forget to subscribe, review, and share this episode with your beauty biz besties - it’s getting juicy here and everyone deserves to know 💋🎓 Want to fast track your beauty business and personal growth? Join Beauty Business School for just $25 a week - that’s less than one treatment, bestie!https://beautybusinessschool.com.au/beauty-business-foundations-2025/Are you looking to level up your salon in 2026? Every beauty business owner needs Beauty Business Foundation, this is the KEY areas you need to have a successful beauty business. Want to learn more?  https://beautybusinessschool.com.au/beauty-business-foundations/ 

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    E40. Memberships Fad or Forever? With China from Beauti Software

    Send us Fan MailIn this episode of the Beauty Business School Podcast, Kimberley sits down with Chana, the powerhouse behind Beauti Software, to unpack one of the most game-changing shifts your salon can make: memberships.We cover everything from the mindset and psychology behind selling memberships, to the systems that make it seamless for clients and stress-free for you. Chana shares her personal journey from pen and paper bookings to running her own software company, and why recurring revenue is the ultimate key to stability, scalability, and even future business sales.Whether you’re curious about memberships, worried about client objections, or ready to level up your business model, this episode will show you how to set it up the right way, build client loyalty, and finally stop stressing about cash flow.What You’ll Learn in This Episode:The psychology of “hype-girling” clients and how it makes sales effortlessWhy 70% of salon clients are perfect for membershipsHow recurring revenue makes your business financially stable and sellableThe truth about Christmas cashflow (and how memberships save you from the January panic)The essential tech setup to keep memberships smooth and stress-freeChana’s behind the scenes journey from salon owner to software founderFollow China here: https://www.instagram.com/beautisoftware/P.S. Did you know? Beauty Business Foundations has an entire Membership Module packed with strategies, scripts, and tech setups to help you get more clients onto memberships. Click HERE to read more.Don’t forget to subscribe, review, and share this episode with your beauty biz besties - it’s getting juicy here and everyone deserves to know 💋Are you looking to level up your salon in 2026? Every beauty business owner needs Beauty Business Foundation, this is the KEY areas you need to have a successful beauty business. Want to learn more?  https://beautybusinessschool.com.au/beauty-business-foundations/ 

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    E39. 5 Steps to Becoming the Most Wanted Salon in Town

    Send us Fan MailFeeling like you’re amazing at what you do, but still not the go-to in your niche? This episode is your authority upgrade.In Episode 39 of The Beauty Business School Podcast, Kimberley shares the 5 ingredients that will take you from “just another salon” to “she’s the one I HAVE to see”.You’ve got the skill but if no one sees you as the expert, your books will stay patchy. The truth? Being great isn’t enough. You need to show up like an authority so dream clients choose you over cheaper, less qualified options.Here’s what you’ll learn: 🌸 How to communicate your skill so it’s obvious you’re the best choice 🌸 The confidence shift that makes selling feel natural 🌸 Why your visuals instantly impact your perceived value (and how to fix them fast) 🌸 The education strategy that builds trust + bookings at the same time 🌸 How to make your audience feel so seen they wouldn’t dream of going elsewhereThis is your sign to stop blending in and start owning your space as the expert.🎓 Want to fast-track your beauty biz growth? Join Beauty Business School for just $25 a week—that’s less than one treatment, bestie! https://beautybusinessschool.com.au/beauty-business-foundations-2025/P.S. Don’t forget to subscribe, leave a review, and share this episode with your beauty besties so we can help more women build booked-out beauty businesses that make bank and feel good 💸Are you looking to level up your salon in 2026? Every beauty business owner needs Beauty Business Foundation, this is the KEY areas you need to have a successful beauty business. Want to learn more?  https://beautybusinessschool.com.au/beauty-business-foundations/ 

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    E38. When Life Hits Hard, Your Business Can Save You - Katie’s Story

    Send us Fan MailKimberley sits down with the raw, real, and ridiculously inspiring Katie a powerhouse brow artist and beauty business owner who’s turned pain into a busy salon with serious impact. Going from “I used to cry in my car between clients" to doing 28K monthsKaties journey is proof: when everything’s on the line, you can make the impossible possible and excuses will become irrelevant. In this episode, we dive deep into:🌸 Why your business can be your lifeline and your identity and that’s okay🌸 Building a business through breakups, breakdowns, and breakthroughs 🌸 Her evolution inside Beauty Business Foundations adding 8.5K PER MONTH to her bottom line and having GST already put aside when she had a huge bill come in (and now chasing half a mil with tattooing) 🌸 How to hold big income, big impact, and big emotions all at once 🌸 Creating a brand that makes your kids think you're famous (because, same) 🌸 What it’s like to be triggered in the industry and how to rise above the mean girl energyThis episode is equal parts motivational punch in the gut and warm hug. If you're rebuilding, shifting direction, or ready to step into a bigger version of yourself, Katie’s story will remind you what’s possible when you back yourself, even when it's hard. Press play if you're ready for a wake up call, a breakthrough, and a reminder of how much you're capable of.Follow Katie here: @myla.thestudioP.S. Ready to build results like Katie? Beauty Business Foundations is the exact framework that helped Katie add 8.5K per month in just 2 months and she’s continuing to grow each month! Click HERE to read more.Don’t forget to subscribe, review, and share this episode with your beauty biz besties - it’s getting juicy here and everyone deserves to know 💋Are you looking to level up your salon in 2026? Every beauty business owner needs Beauty Business Foundation, this is the KEY areas you need to have a successful beauty business. Want to learn more?  https://beautybusinessschool.com.au/beauty-business-foundations/ 

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    E37. How to Get Your Next 10 Clients

    Send us Fan MailFeeling like your bookings are on life support? This episode is your revival plan.In Episode 37 of The Beauty Business School Podcast, Kimberley breaks down 5 simple but wildly effective ways to attract your next 10 clients without spending a cent on ads.You keep refreshing your booking app… but what if your next 10 clients aren’t “out there” waiting, what if they’re already watching and just need the right invitation?Here’s what you’ll learn:🌸 How to make referrals sexy and magnetic again🌸 The secret to building a community that actually converts to bookings 🌸 What to say in DMs to story watchers without feeling “salesy” 🌸 The client reactivation script that gets instant replies 🌸 How micro-influencers with tiny followings can blow up your bizThis is your sign to stop hoping and start activating. Your dream clients are already warm, now it’s time to get strategic and fill those gaps in your calendar with aligned bookings.If you want to take your beauty business from gappy to full join Beauty Business School for $25 a week!! That less than 1 treatment bestie https://beautybusinessschool.com.au/beauty-business-foundations-2025/P.S. Don’t forget to subscribe, leave a review, and share this episode with your beauty besties so we can help more women build booked out beauty businesses that make bank and feel good 💸Are you looking to level up your salon in 2026? Every beauty business owner needs Beauty Business Foundation, this is the KEY areas you need to have a successful beauty business. Want to learn more?  https://beautybusinessschool.com.au/beauty-business-foundations/ 

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    E36. Is the economy really the problem… or are coaches gas lighting you? With Clare From 5 Star Therapist

    Send us Fan MailHey, Beauty Besties! 💖In this episode, Kimberley chats with Clare from 5 Star Therapist a fellow coach and truth teller who posted something that seriously got under her skin 👀Rather than sitting in the spiral, Kimberley invited her on the podcast to have an honest, nuanced convo about something we ALL need to talk about more: Is the economy really the problem… or are coaches gas lighting you?This episode is a real time example of what happens when two strong voices in the beauty industry come together with respect to challenge each other’s views for the greater good of YOU, the business owner.We chat about:💸 The real impact of the economy on beauty businesses right now 🧠 The line between mindset work and toxic positivity in coaching 🔥 Why triggers are invitations for deeper growth 🤝 The power of holding multiple truths in the beauty industry 🎯 How to move forward when the noise online feels overwhelmingThis chat is thought provoking, honest, and (spoiler alert) ends in laughter - not war. Whether you side with Clare, Kimberley, or land somewhere in between, this episode will expand the way you think about your business and the beauty space as a whole.You can find Clare here: https://www.instagram.com/5startherapist/ P.S. Want to recession proof your salon and start showing up like the CEO you are? Watch our FREE 20-minute masterclass: https://beautybusinessschool.com.au/salon-ceo/Don’t forget to subscribe, review, and share this episode with your beauty biz besties - Season 2 is serving bold convos and business breakthroughs 💋Are you looking to level up your salon in 2026? Every beauty business owner needs Beauty Business Foundation, this is the KEY areas you need to have a successful beauty business. Want to learn more?  https://beautybusinessschool.com.au/beauty-business-foundations/ 

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    E35. Building a Brand That Breaks The Mould With Bec From Beccalicious

    Send us Fan MailHey, Beauty Besties! 💖Kimberley speaks with fearless Bec Stevens, the powerhouse behind Beccalicious Nails a bold, barbie core inspired salon lighting up the beauty scene in rural Queensland.From a one woman nail hustle to a thriving pink empire offering nails, lashes, teeth whitening and a whole lot of sparkle, Bec shares how she turned her passion into a business that’s more than just beauty, it’s an experience.We chat about:✨ How embodying her brand completely changed the game 💖 The power of being unapologetically you in a saturated industry 📈 Her transformation since joining Beauty Business School Foundations & Accelerator 🧠 The importance of boundaries, burnout, and mindset in salon success 🌈 How creating a brand that “smells, sounds, and feels” like you attracts dream clients 👯‍♀️ The community she’s built and how it’s become her salon’s secret weaponThis episode is your permission slip to stand out, be different, and build a business around your authentic self. Whether you're dreaming of taking your solo business to the next level or looking for inspo to reignite your spark, this chat will leave you fired up.You can find Bec here: https://www.instagram.com/beccalicious_nails/P.S. Want to build a business that gives you more time and freedom with your family? Our FREE 20 minute masterclass breaks down how to scale your salon to 6+ figures without burning out.https://beautybusinessschool.com.au/salon-ceo/ Don’t forget to subscribe, review, and share this episode with your fellow beauty besties - Season 2 is bringing all the vibes and we’re so glad you’re here for it 💋Are you looking to level up your salon in 2026? Every beauty business owner needs Beauty Business Foundation, this is the KEY areas you need to have a successful beauty business. Want to learn more?  https://beautybusinessschool.com.au/beauty-business-foundations/ 

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    E34. An Open Letter To The Nail Industry

    Send us Fan MailHey Beauty Besties! 💅❤️This one is a little different.It’s not a strategy.It’s not a step by step.It’s a love letter, a rally cry, a line in the sand for every single nail artist out there.This episode is called "An Open Letter to the Nail Industry: You Deserve More", and Kimberley is speaking directly to the artists, the creatives, the perfectionists who are doing so much more than “just nails.”If you’ve ever felt like you have to justify your prices, over-deliver to be taken seriously, or grind just to scrape by this one’s for you.Here’s what you’ll feel in this episode:💅 Validation for the craft, care, and creativity you pour into every set💰 The truth about why your art deserves premium pricing🛑 A full permission slip to stop playing small in an industry that’s been undervalued for too long🔥 Real talk on why raising the bar together is how we shift the standardThis is the pep talk you didn’t know you needed and the one the entire nail industry needs to hear.P.S. If this episode lit a fire in you, forward it to your nail besties. We rise together. And if you're ready to build a beauty business that honours your worth, we’ve created a FREE masterclass just for you all about stepping into your role as a true salon CEO. 👉 https://beautybusinessschool.com.au/salon-ceo/Make sure to subscribe, review, and share this episode and tag us @beautybusinessschool so we can shout you out. The revolution starts here. Are you looking to level up your salon in 2026? Every beauty business owner needs Beauty Business Foundation, this is the KEY areas you need to have a successful beauty business. Want to learn more?  https://beautybusinessschool.com.au/beauty-business-foundations/ 

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    E33. My 12 Year Old Interviewed Me… and Asked the Hardest Questions Yet

    Send us Fan MailHey, Beauty Besties! 💖This one is extra special because Kimberley is joined by her 12 year old daughter, Alaska. 💫This episode is packed with real talk, big dreams, and an honest behind-the-scenes look at what it’s like running a beauty empire and being a mum. If you’re a business owner juggling clients, content, and school drop-offs, this one’s for you.Alaska pitched her way onto the pod (with a whole PowerPoint presentation, mind you) and she’s here to ask the big questions about business, balance, beauty routines, and becoming a CEO before she even hits high school.In this episode, you’ll hear:✨ The real story behind running a business with kids at home ✨ How Kimberley balances CEO life and motherhood (and what Alaska really thinks) ✨ A Gen Z take on skincare, self-care, and what beauty means today ✨ Honest insight into business highs, lows, and building something meaningful ✨ Alaska’s dream of owning a salon + gift shop (watch this space 👀)This is the episode you didn’t know you needed a raw, feel-good reminder that building a beauty business can transform more than just your bank account. It can change your whole family’s future.🎧 Grab your headphones, settle in, and let this sweet, smart, and inspiring episode warm your heart.P.S. Want to build a business that gives you more time and freedom with your family? Our FREE 20 minute masterclass breaks down how to scale your salon to 6+ figures without burning out. 👉 Watch it hereDon’t forget to subscribe, review, and share this episode with your fellow beauty besties - Season 2 is bringing all the vibes and we’re so glad you’re here for it 💋Are you looking to level up your salon in 2026? Every beauty business owner needs Beauty Business Foundation, this is the KEY areas you need to have a successful beauty business. Want to learn more?  https://beautybusinessschool.com.au/beauty-business-foundations/ 

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    E32. The Real Reason You’re Burnt Out (It’s Not the Clients)

    Send us Fan MailHey Beauty Besties! 💅✨You keep saying you’re tired from clients… but what if it’s not the clients? What if it’s the emotional, energetic, and financial imbalance draining you dry?In this episode, Kimberley is unpacking the real reason behind the burnout and how to shift into a beauty business model that gives more energy, more income, and way less resentment.Here’s what you’ll learn:🧚‍♀️ Why your exhaustion isn’t physical it’s energetic and emotional🧚‍♀️ The nervous system effects of undercharging (and how to shift it)🧚‍♀️ The power of pricing, boundaries, and energetic leadership🧚‍♀️ How one small change can return your spark, creativity, and profitThis is your sign to stop running a business that gives to everyone but you. You didn’t start this to be broke and burnt out and you don’t have to stay there.P.S. Ready to stop feeling stuck in survival mode? We've created a FREE masterclass that walks you through the exact steps to become a high-earning, confident salon CEO. Watch it now and start leading like the beauty boss you are. 👉 https://beautybusinessschool.com.au/salon-ceo/Don’t forget to subscribe, review, and share this with your beauty besties so we can keep bringing you more incredible episodes.Are you looking to level up your salon in 2026? Every beauty business owner needs Beauty Business Foundation, this is the KEY areas you need to have a successful beauty business. Want to learn more?  https://beautybusinessschool.com.au/beauty-business-foundations/ 

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    E31. Overcoming Fear & Launching a Course with Jordan Maynard

    Send us Fan MailThis week’s episode is a little different and a whole lot special.Kimberley sits down with her actual client and now brow bestie, Jordan from Haus of Wildfire, the brains (and brows) behind the game changing course UNMAPPED.Jordan has built a $200K brow business as a solo operator with a community that literally obsesses over her and in this episode, she opens up about her journey, her mission, and why she’s unapologetically flipping the script on traditional brow training.You’ll hear:🌿 Why mapping forever is like riding your bike with training wheels and how Jordan helps you ditch them (without crashing) 🌿 Her intuitive meets strategic approach to brows that slashes your treatment time in half 🌿 The reality of running a business from the treatment bed (she’s still on the floor full time!) 🌿 How she created a course that is a movement 🌿 A real, raw moment that brought her to tears and made this ep unforgettableShe’s nervous. She’s honest. She reads some of her answers. She also made us laugh the whole way through.Jordan’s the real deal, she is a beauty business owner JUST LIKE YOU and this convo is for every beauty therapist who’s ever questioned the "rules," felt imposter syndrome, or dreamed of building something wildly aligned.If you’re ready to break the mould and build a brand that’s intuitive, profitable, and powerfully you, Jordan’s story will light a fire under you. Find her here: https://www.instagram.com/hausofwildfire/P.S. If you're dreaming of your own 6-figure salon glow-up in 2025, don’t forget to check out our FREE masterclass: how to become a salon CEO and scale to 6+ figures with clarity and confidence.🎥 Watch it here → https://beautybusinessschool.com.au/salon-ceo/Subscribe, share, and send this to your brow besties - because this ep is one for the books.Are you looking to level up your salon in 2026? Every beauty business owner needs Beauty Business Foundation, this is the KEY areas you need to have a successful beauty business. Want to learn more?  https://beautybusinessschool.com.au/beauty-business-foundations/ 

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    E30. Why Being Fully Booked Isn’t the Flex You Think It Is

    Send us Fan MailWhat if we told you that being fully booked might actually be holding you back from growing the beauty business of your dreams? In today’s straight talking, heart-opening episode of the Beauty Business School Podcast, Kimberley is pulling back the curtain on why the “fully booked” badge of honour might not be serving you and what to focus on instead.If your schedule is packed but your profits are flatlining, this episode is your wake-up call.This episode is for you if:🌸 You’re fully booked but still feeling financially stuck🌸 You’re working more, earning the same, and teetering on burnout🌸 You know your pricing doesn’t reflect your value🌸 You’re managing a team (or dreaming of one) and need to level up your leadershipHere’s what you’ll learn in this powerful episode:🌸 Why a packed calendar a profitable business🌸 The truth about pricing as a message, not just a number🌸 How to reclaim your time, raise your prices, and still keep your clients🌸 What real leadership looks like in the beauty industry (even if you’re solo!)🌸 How to break the cycle of burnout and start building a business that works for youWhether you're a solo service provider or scaling with a team, this episode is about stepping into your CEO energy, shifting your mindset, and finally creating the freedom and income you deserve.💬 Bonus pep talk: If you’ve ever been scared to raise your prices Kimberley’s got stories and strategy that’ll help you stop undercharging and start thriving.Are you looking to level up your salon in 2026? Every beauty business owner needs Beauty Business Foundation, this is the KEY areas you need to have a successful beauty business. Want to learn more?  https://beautybusinessschool.com.au/beauty-business-foundations/ 

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    E29. The Power Of Buccal Massage With Caitlin From Soulflow Skin Sculpté

    Send us Fan MailGet ready for one of our most soul-stirring episodes yet because today we’re diving deep into the magic behind a treatment that’s transforming the way we care for clients from the inside out.In this must-listen episode of the Beauty Business School Podcast, Kimberley chats with Caitlin O’Rourke from Sol Flow (formerly Blush Beauty Boutique), a beauty pro turned educator, online course creator, and registered nurse who is redefining holistic beauty therapy.This one’s for you if:🌸 You’re curious about advanced facial massage and the energetic side of skincare🌸 You want to add high-impact, emotionally healing treatments to your menu🌸 You’re craving a deeper connection with your clients🌸 You’ve ever been told a treatment was “just a fad” (and proved them wrong!)Here’s what you’ll learn in this powerful, passion-filled episode:✨ How Caitlin built a multi-faceted beauty biz while studying nursing and running a full client book✨ Why facial massage is so much more than skin-deep✨ The emotional and physical release clients experience during treatments✨ How to turn “niche” services like buccal massage into signature, high-demand offerings✨ The mindset shift that took Caitlin from technician to industry leaderFrom building trust with vulnerable clients to creating treatments that sell themselves, Caitlin’s story will have you rethinking how you show up, serve, and succeed.This is the sign you’ve been waiting for to stop playing small and lead the next wave of beauty.Find Caitlin here: https://www.instagram.com/soulflow.skinsculpte/ P.S. Don’t forget to subscribe, review, and share this episode with your beauty besties - we’re so excited for what’s coming in Season 2!Are you looking to level up your salon in 2026? Every beauty business owner needs Beauty Business Foundation, this is the KEY areas you need to have a successful beauty business. Want to learn more?  https://beautybusinessschool.com.au/beauty-business-foundations/ 

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ABOUT THIS SHOW

Welcome to the Beauty Business School Podcast Beauty Business School is proving beauty therapy is more than ‘just’ a hobby. We’re your beauty business besties, your partners in crime, your ride-or-die crew with a sprinkle of Regina George’s confidence (But none of the drama).  Picture us as your personal cheerleaders, the BFFs you’ve always wished for, as we tackle the beauty industry together.Beauty training taught you how to be really good at treatments, Beauty Business School podcast will teach you how to attract your dream clients by creating a beauty business that stands out in a busy industry, navigate salon owner life and talk about the mindset shifts needed to thrive in the beauty industry. It’s time to be the CEO everyone is trying to marry.. let’s get into the podcast with me your host Kimberley Haworth.

HOSTED BY

Kimberley Haworth

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