Earshot: Gerald Jackson, Eloise Whitmore & Chuck Knight

Gerald Jackson: BBC Local Radio's Gerald Jackson celebrates 45 years of production and has recently been awarded for his outstanding contribution to BBC Local Radio. Radio production, music and technology have played leading roles throughout Gerald’s 45 years in BBC Local Radio. In our podcast, Gerald steps us through the history of BBC Local Radio promotional production and explains how, today, he manages the audio image of the across the 40 local stations. Eloise Whitmore: Beds, water parks, mics on poles and motorbikes: the newly-honoured Radio Academy producer of the year shares some of the secrets behind her award winning approach to dramatic sound design. Chuck Knight: Philadelphia’s market-leading B101 runs voiced “song tags” off the end of every song it plays. With its PD we discover what audiences insights led to this innovative technique and hear how song tags have changed the sound of the whole station.