Ecommerce Holiday Playbook: 13 ways to maximize revenue and beat the downturn

Presenters: - Dr. Flint McGlaughlin, Director, MarketingExperiments - Jimmy Ellis, Director of Optimization Research - Aaron Rosenthal, Director of Channels Research As if the holiday season wasn't tough enough. Now the economy is roiling -- but you still need to hit your numbers. Here's help: We are conducting a special, 2-hour virtual clinic on optimizing ecommerce for the holidays, with an emphasis on powerful strategies you can implement quickly. Join the MarketingExperiments team as we introduce our "Ecommerce Holiday Playbook"-- a series of action steps to help you prepare for this crucial season. Then, we'll show you how to apply these ideas with a rapid-fire live optimization session featuring participants' ecommerce websites. Throughout this special clinic, our team will be online to answer your specific optimization questions.