eCommerce Marketing Series - Omnichannel Marketing Overview / Digital Marketing

from Shaping eCommerce with IronPlane · host IronPlane

In Episode 1 of our eCommerce Marketing Series, Tony Mascarenas, Account Executive at IronPlane, gives an overview of the Omnichannel approach and best practices for utilizing the first two marketing channels: website and instore. Plus, he demonstrates various ways to ensure a cohesive marketing strategy across channels. Shaping eCommerce with IronPlane is a weekly podcast covering innovative topics and cutting-edge technologies across the eCommerce landscape. As a BigCommerce and Magento development company, we feature special edition episodes from our eCommerce Tech Series, eCommerce Marketing Series and Magento and BigCommerce Optimization Series. Subscribe now and stay tuned for upcoming episodes!

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This episode is 11 minutes long.

When was this Shaping eCommerce with IronPlane episode published?

This episode was published on April 21, 2022.

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