Effective Win/Loss Interviews, with Tirrah Switzer

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This episode is 27 minutes long.

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This episode was published on June 15, 2022.

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from B2B Growth · host Sweet Fish

In this episode, Benji talks to Tirrah Switzer, Senior Director of Product Marketing at Community Brands. Discussed in this episode: Why best practices aren't enough in win/loss interviews Comparing in-house to 3rd party How to best implement findings from the research

Episode metadata supplied by the publisher feed · Published Jun 15, 2022

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Effective Win/Loss Interviews, with Tirrah Switzer

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