Elevate Springfield featuring Shayna Gibbons Keeley: Elevating Through the Power of a Customer First Approach, Community, and Collaboration

Send us Fan MailSummaryIn this conversation, Robert visits with Shayna Gibbons Keeley, owner of SGK Boutique, shares her journey from a long career in retail to launching her own boutique. She discusses the importance of community, customer service, and continuous learning in her entrepreneurial journey. Shayna emphasizes the need for a customer-centric approach in retail, the significance of curating collections that cater to everyday women, and the value of engaging with the local community through events and collaborations. She also shares personal insights on growth and the importance of supporting local businesses.TakeawaysShayna has over 20 years of retail experience, starting from a young age.Her grandmother's influence sparked her interest in retail and customer service.The transition to entrepreneurship was driven by a desire for independence and community support.SGK Boutique focuses on everyday women's wear, emphasizing quality and affordability.Customer education on body proportions and styling is a key service offered at the boutique.Shayna curates collections based on color palettes and versatility for multiple outfits.Community engagement through events like girls' nights and local markets is vital for business growth.Continuous learning, including SEO training, has significantly benefited her business.Shayna believes in the power of local support and collaboration with other businesses.Her advice for others is to keep learning and take the leap into entrepreneurship.Join The Elevate Insider:https://bigdogbc.com/elevateFacebook:  @robertferriell   @elevatespringfieldYoutube: @robertferriell10X Health:  https://10xhealthnetwork.com/BIGDOG