Email Deliverability vs. Email Personalization: What Matters More?

In this episode of the TargetNXT Podcast, Erin and Steve break down the ongoing debate between email deliverability and personalization in modern B2B outreach. They discuss spam filters, sender reputation, data quality, buyer fatigue, and what it really takes to get emails opened and answered in 2026. A practical conversation for sales and marketing teams looking to improve outreach performance and generate better engagement.Host: Eriin Foster - Marketing Director at TargetNXTGuest: Steve - Sales Director in a SaaS Enterprise