"Employer Brand Journalism" con Ilario Vallifuoco SOCIAL ...

What this episode covers

📰 Perché la narrazione di un brand con il linguaggio giornalistico può avvicinare e fidelizzare le persone? ⭐ Come può la credibilità di un employer brand essere intergenerazionale?🎙️Con Ilario Vallifuoco, founder di Social Reporters, Fondatore del Brand Journalism Festival, impariamo a conoscere i tratti del brand journalism e delle nuove esigenze di comunicazione in azienda e fuori dall’organizzazione per trasmettere con autenticità, etica e coerenza.💬 Esploriamo le relazioni tra linguaggio mediatico e aziendale, tra social svigoriti dal punto di vista contenutistico e di capacità di creare community di interesse e profondi ripensamenti del giornalismo contemporaneo.🤳🏻 Scopriamo inoltre le peculiarità della narrazione giornalistica aziendale come strada utile alla comunicazione intergenerazionale, allo sviluppo di senso critico per la cittadinanza e all’attrazione verso l’employer brand attraverso l’ambassadorship dei brand reporter.APPROFONDIMENTI: www.social-reporters.com/ SPECIAL GUEST PLAYLIST (https://spoti.fi/2Mr6bfk )La canzone suggerita da Ilario: "Vado al massimo" di Vasco Rossi (www.youtube.com/watch?v=t8JIidzAuDk)FOLLOW ME! -------------> https://zaap.bio/thatsY IG: www.instagram.com/giulio_thatsyLinkedIn: www.linkedin.com/in/giulioberonia FB: www.facebook.com/ThatSyouth Website: www.thatsy.net

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Frequently Asked Questions

How long is this episode of That's Y - Generazioni al Lavoro!?

This episode is 21 minutes long.

When was this That's Y - Generazioni al Lavoro! episode published?

This episode was published on March 10, 2025.

What is this episode about?

📰 Perché la narrazione di un brand con il linguaggio giornalistico può avvicinare e fidelizzare le persone? ⭐ Come può la credibilità di un employer brand essere intergenerazionale?🎙️Con Ilario Vallifuoco, founder di Social Reporters, Fondatore...

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