EPISODE · Jan 2, 2025 · 31 MIN
Encore Presentation: How Should Business And Tech Leaders Spend In 2025?
from What It Means: A Forrester Podcast · host Forrester
Business and tech leaders expect (slightly) bigger budgets this year. How should they use them? On this episode of What It Means, VPs and Group Research Directors Stephanie Balaouras, Keith Johnston, and Srividya Sridharan dive into Forrester’s Budget Planning Guides’ recommendations for tech, marketing and sales, and customer experience (CX) leaders.
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Encore Presentation: How Should Business And Tech Leaders Spend In 2025?
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