PodParley PodParley
What It Means: A Forrester Podcast

What It Means: A Forrester Podcast

Bookmark

What It Means: A Forrester Podcast is a news podcast hosted by Forrester. It has 100 episodes, with the latest published April 2026.

Each episode of the What It Means podcast features Forrester analysts providing their unique perspective on the latest news and trends impacting marketing, CX, and technology leaders.

news ·en-US ·100 episodes

#
Title
1

How Can B2B Marketers Adapt To Changing Search Behaviors?

2

Product Experts Gain New Clout Among B2B Buyers

3

Taming B2B Buying Mayhem

4

What It Means Takes A Hiatus

5

Southwest’s CX Soars, WhatsApp’s New Moves, AI’s Energy Puzzle

6

AI’s Impact On The B2B Buying Cycle, Healthcare, And US Jobs

7

Women In Security, Holiday Shopping Trends, AI Agents In Content

8

SolarWinds’ Lessons For CISOs, AI In B2B Sales, Shopping In Answer Engines

9

Predictions 2026: Breaking Down Three Of Our Boldest Predictions

10

AWS Outage, Safety On Meta, ChatGPT’s AI-First Browser

11

California’s New AI Law, Anthropic’s Latest Model, B2C Advertising Options

12

H-1B Visa Changes, Agentic Commerce, Optimizing Customer Reviews

13

Defining AGI, Measuring AI Search, Agency Swirl Continues

14

Olympic Sports Sponsorships, AI Agents In Customer Success And Manufacturing

15

Anthropic Lawsuit, AI And Energy, CMO Trends

16

AI Pricing, Outcome-Based Pricing, Developer Productivity

17

AI Regulation In The US, Vibe Coding, Click To Cancel Hits Home

18

Fear In B2B Buying, Future Of Experiences, Cisco Live Recap

19

TV Options For B2C, GenAI For CRM, Data Centers Go Nuclear

20

Perplexity’s Strategy, B2B Influencers, Salesforce Buys Informatica

21

New AI Lessons In Coding, Marketing, And Product Design

22

Temu On Tariffs, RSAC Review, SaaS Pricing Trends

23

Google’s Monopolies, Microsoft’s AI Agents, Intel’s Latest Deal

24

Oracle’s Data Breach Silence, Tariff Impacts, Homegrown Social Influencers

25

Coming Next Week: What It Means, 2.0

26

Put Employees At The Center Of Your AI Strategy

27

Encore Presentation: Get Your AI Aligned

28

Finally, An Alternative To 3LOD: Meet Continuous Risk Management

29

How The Latest Semiconductor Trends Could Impact Your Tech Strategy

30

AI Agents Vs. Agentic AI: Definitions And Use Cases

31

How Coach-Like Managers Build Better Teams

32

The Return Of Infrastructure: Building An AI Base

33

Procurement’s New Role In Driving Sustainability And Accessibility

34

A New Era For Crypto?

35

Exemplifying Excellence: Winners Of Forrester’s Technology Strategy Impact Awards

36

Encore Presentation: How Should Business And Tech Leaders Spend In 2025?

37

Marketers’ Data Deprecation Denial

38

Unleashing Innovation Through Creativity

39

It’s Time To Think Beyond Marketing-Sales Alignment

40

B2B Buying In The Age Of GenAI

41

Get Your AI Aligned

42

When Will AI Change Our World?

43

What Retailers Should Plan For This Holiday Season

44

Are We Nearing The End Of The Google Era?

45

A Fresh Look At The Future Of The CISO

46

Lessons Learned From The CrowdStrike Outage

47

Assessing AI’s Impact On The Environment

48

Unravelling The AI-HR Paradox

49

The CMO Role Is Alive And Well

50

AI’s Role In The Public Sector

URL copied to clipboard!