(ENG) The Forward Deployed Engineering Playbook | Pablo Palafox, Happy Robot episode artwork

EPISODE · Oct 15, 2025 · 1H 21M

(ENG) The Forward Deployed Engineering Playbook | Pablo Palafox, Happy Robot

from Startupeable: Emprendimiento | Tecnología | Venture Capital

Hablé con Pablo Palafox, CEO y cofundador de Happy Robot, la startup de agentes de IA que está automatizando la logística y la cadena de suministro.Pablo estudió ingeniería industrial y realizó un doctorado en visión por computador en Múnich. Junto a su hermano Javier Palafox (COO) y Luis Paarup (CTO), participaron en Y Combinator en 2023, donde pivotaron de su idea inicial hacia lo que hoy es Happy Robot.Recientemente, Happy Robot levantó $44M en su Serie B, liderada por fondos como Base10 y a16z.Su enfoque de Forward Deployed Engineering (FDE) —ingenieros trabajando en campo, directamente con el cliente— les permitió multiplicar por 20 su revenue desde la Serie A. Hoy trabajan con más de 100 clientes, incluyendo las mayores empresas de corretaje de carga en EE.UU.En nuestra conversación, Pablo y yo hablamos sobre:Cómo lograr que tus clientes te vean como un socio de IA, y no solo como un proveedorCómo el modelo de Forward Deployed Engineering impulsó su crecimiento 20xCómo pasaron de ser una “amenaza” a convertirse en una fortaleza para sus clientesPor qué construir una cultura sin culpa es clave cuando trabajas con tecnología imperfectaMás de nuestro podcast en inglés:YouTube | Sitio Web

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(ENG) The Forward Deployed Engineering Playbook | Pablo Palafox, Happy Robot

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This episode was published on October 15, 2025.

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Hablé con Pablo Palafox, CEO y cofundador de Happy Robot, la startup de agentes de IA que está automatizando la logística y la cadena de suministro.Pablo estudió ingeniería industrial y realizó un doctorado en visión por computador en Múnich. Junto...

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