EP.01 Snow Peak 山系品牌天花板的锻造之路

来自日本新泻中越地区的品牌是如何走出山脉，历经金属加工重镇的锻造的？最终又以哪些方式启发人们“亲近自然的生活价值”？本期博客，我们将一同分析这条连接人与自然的纽带——Snow Peak。时间轴01:20 Snow Peak的历史10:22 产品设计与销售理念20:07 公司规模与发力方向25:15 自营渠道与海外市场的拓展29:20 The Snow Peak Way隈研吾为Snow Peak设计的住箱延伸阅读SAP BrandVoice: Snow Peak Climbs to Higher Level of Customer Engagement Snow Peak Way Origin Story Snow Peak Wants You To Reconnect With Nature in a Beautiful Way Our History Meet the Visionary Behind Japan’s Most Important Outdoor Brand Snow Peak rethinks the traditional campground with 25-acre ‘Campfield’ concept <The Snow Peak Way> I & IIMusic Will you dance with me - Roy Yarom在小宇宙查看该单集文稿

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EP.01 Snow Peak 山系品牌天花板的锻造之路

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