EP:06 - Kathryn Marsh, the truth about the LinkedIn Algorithm and how you can use LinkedIn to grow your brand!

There is a lot of experts out there who claim they have hacked the LinkedIn algorithm, so we thought we would go straight to the source and hear the truth about the LinkedIn algorithm from LinkedIn's Senior Account Director, Kathryn Marsh. In this episode Kathryn explains the huge opportunity for brands and businesses on LinkedIn, she shares the brands that are doing it well, as well as a new term LinkedIn have created called 'im-post-er' syndrome. Kathryn also shares what the platform is favouring, and how you can get the most out of LinkedIn as an authentic thought leader. Top of Mind is an extension of our business Gambit Collective, a pay-as-you-go marketing agency making marketing, social media and personal branding expertise accessible to everyone.  Don't forget to rate, subscribe and review - it helps our podcast grow and allows us to access amazing guests, and unlock more information for you to grow and scale your business. Follow along on your preferred channels: Kathryn Marsh on LI: https://www.linkedin.com/in/kathryn-marsh/ Top of Mind on IG: https://www.instagram.com/topofmind.pod/ Top of Mind on TikTok: https://www.tiktok.com/@topofmind.pod Gambit Collective on IG: https://www.instagram.com/gambit.collective Gambit Collective on LI: https://www.linkedin.com/company/gambitcollective/ Gambit Collective on TikTok: https://www.tiktok.com/@gambitcollective Hayley on IG: https://www.instagram.com/hayleywestoby/ Hayley on LI: https://www.linkedin.com/in/hayleywestoby/ Hayley on TikTok: https://www.tiktok.com/@hayleywestoby