Ep 09: Branding, Employee Ownership and Communications with Daire Hearne, Make

Welcome to the latest episode of Marketing In Times of Crisis. I’m your host Ayo Abbas, a built environment marketing consultant. Today my guest is Daire Hearne who heads up the global communications team at architectural firm Make. Key takeawaysDaire reflects on Make’s approach to communications – and why it’s about sharing engaging stories and being consistent. The one Make ethos and camaraderie – and how that helped them to band together during lockdownThe important role that being an Employee Owned Trust plays in the practice and how that influences all that they doThat we all now need to be thinking about going Digital First and that we all still have a lot to learn to achieve this. ResourcesMake Abbas Marketing The Architecture Drawing PrizeSubscribe, Rate and Review Don’t forgot to subscribe so you don’t miss an episode and rate us and review us while you’re there – it’s always great to hear what you think. Recorded on Monday September 28 2020.If you like the show, do us a favour and leave us a review. It'll help more people to find us. Head to Apple podcasts to share some kind words. Thanks, Ayo