EP 094 - Everything you need to know about Pinterest's latest advertiser summit

In a special Monday treat, Fab has been diving deep into the latest Pinterest Summit so that she and Becca can spill all the beans about the latest Pinterest news. The platform has announced a range of new updates and additions as part of its second annual ‘Pinterest Presents’ global advertiser summit, including in-stream shopping enhancements, promoted Idea Pins, improvements to its Pinterest Trends tool, etc.Some of our highlights include the prominent addition of focus is ‘Your Shop,’ a new, personalised shopping page within the app. Talking about e-commerce, watch out for in-app checkouts and Pinterest API to sync your shopping catalogue with your website.Fab was particularly excited to see that now verified merchants can tag their brand values - and notice up to a 16% increase in sales.From inspiration to action, it’s about closing the loop. Finally, Pinterest is revamping its Trends tab, which provides insights into the popularity of any topic in the app.Learn more about Alt Marketing SchoolApply for the Alt marketing certification: altmarketingschool.com/learnGet our curriculum overview: altmarketingschool.com/sendcurriculumTake our brand archetype quiz: altmarketingschool.com/quizFind out more about us on socialTW: @altmarkschoolIG: @altmarketingschoolSupport the showCONNECT WITH AMS 🤝Our course libraryOur certificationTemplates and toolsOUR SPONSORS 🪩Join FindMarketing UK, a directory connecting small businesses with skilled marketing professionals. Get 25% off any membership with AMS25. This daily newsletter condenses everything you need to know about the latest and greatest AI developments into a 5-minute read. Subscribe to The Deep View. View all sponsors and offersOUR FAVE RESOURCES 👇Podcast episodesTake our quizFree marketing classNewsletterSUPPORT 🫶Leave a review on Apple PodcastsLeave a rating on Spotify Buy us a coffee...