EPISODE · Mar 6, 2026 · 34 MIN
Ep.1 | The State of the Creator Address | #BusinessOfInfluence
from The Business of Influence · host Style ID Africa
We are so back! In the pilot episode of Season 4, host Leroy Marc sits down with Nombulelo Fox and Mbali Cobotwana to unpack the real state of the creator economy in South Africa.Nombulelo Fox, a Film, TV and Entertainment Reviewer, #TikTokAwards 2024 nominee and contributor on Unfollowed on #Showmax, brings a sharp cultural lens on how credibility and authority are built online, while Mbali aka Emcee, Senior Account Manager at Style ID Africa, offers an industry perspective on how brands and creators are navigating influence, strategy and storytelling.Together, they interrogate whether the creator economy has truly matured into an industry and explore the growing importance of trust, accountability and credibility in a space often driven by algorithms and attention.Business of Influence is brought to you by Style ID Africa.—Enjoyed the podcast? Join the conversation by using #BusinessOfInfluenceListen & Follow UsApple: https://tr.ee/7S9Qw2RYaBSpotify: https://tr.ee/8yFVYiInstagram: https://tr.ee/9MFBqI TikTok: https://tr.ee/F5wHS1 LinkedIn: https://tr.ee/72U7z0Follow Our Host & GuestsLeroy: https://www.instagram.com/leroymarcn/Nombulelo: https://www.instagram.com/u_nombulelo/Emcee: https://www.instagram.com/emceeiii/Email: [email protected] Produced by Emcee:https://www.instagram.com/emceeiii/#CreatorEconomy #DigitalCulture
What this episode covers
We are so back! In the pilot episode of Season 4, host Leroy Marc sits down with Nombulelo Fox and Mbali Cobotwana to unpack the real state of the creator economy in South Africa.Nombulelo Fox, a Film, TV and Entertainment Reviewer, #TikTokAwards 2024 nominee and contributor on Unfollowed on #Showmax, brings a sharp cultural lens on how credibility and authority are built online, while Mbali aka Emcee, Senior Account Manager at Style ID Africa, offers an industry perspective on how brands and creators are navigating influence, strategy and storytelling.Together, they interrogate whether the creator economy has truly matured into an industry and explore the growing importance of trust, accountability and credibility in a space often driven by algorithms and attention.Business of Influence is brought to you by Style ID Africa.—Enjoyed the podcast? Join the conversation by using #BusinessOfInfluenceListen & Follow UsApple: https://tr.ee/7S9Qw2RYaBSpotify: https://tr.ee/8yFVYiInstagram: https://tr.ee/9MFBqI TikTok: https://tr.ee/F5wHS1 LinkedIn: https://tr.ee/72U7z0Follow Our Host & GuestsLeroy: https://www.instagram.com/leroymarcn/Nombulelo: https://www.instagram.com/u_nombulelo/Emcee: https://www.instagram.com/emceeiii/Email: [email protected] Produced by Emcee:https://www.instagram.com/emceeiii/#CreatorEconomy #DigitalCulture
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Ep.1 | The State of the Creator Address | #BusinessOfInfluence
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