EP. 10: Why Your Story Matters: a Conversation with Desire Cruz episode artwork

EPISODE · Dec 3, 2025 · 38 MIN

EP. 10: Why Your Story Matters: a Conversation with Desire Cruz

from Life and Love by Design · host Odette Coronel

Storytelling is one of the great ways we protect ourselves, especially as women. If you take a look at your bloodline, you’ll probably find very powerful women who had to go through so much adversity to get to where they are today. Our families carry stories of resilience and strength, but they are rarely ever written down or acknowledged. It’s time we honor these stories, and this week’s guest is a speaker who specializes in empowering women to recognize their strengths and share their stories.Desire Cruz is a woman of faith, purpose, and passion. A devoted daughter of the Most High, she is blessed to walk alongside her husband, Jesse Cruz, and is a proud mother to three beautiful daughters — Haleigh, Mariah, and Faith — who are the heartbeat of her world. Desire serves as the Co-CEO of MERGE Worldwide and is the leading author of Warrior Women, a powerful testament to resilience and sisterhood. Beyond her literary accomplishments, Desire is an international world traveler, event planner, transformation coach, and keynote speaker. Her life’s mission is deeply rooted in empowering women to rise into their fullest potential. Whether she’s inspiring audiences from stages around the globe or creating life-changing experiences through her events, Desire’s heart beats for women’s empowerment and personal transformation. In her quiet moments, she enjoys connecting with nature, which offers her peace and reflection amid her busy life of service and leadership.In this week’s episode, Desire and I talk about her book, Warrior Women, and why your story matters. Desire opens up about her ideas of legacy, and why the lessons we learn from our mothers and grandmothers should be written down and taught for generations to come. And she’s not just talking about her family; everyone has valuable lessons that they can leave behind for their families. But to do that, you have to first acknowledge your own story and the warrior woman within you. Follow Desire on:Instagram @dcruz742014Facebook: Desire CruzWebsite: www.https://mergeworldwide.comEmail: [email protected] Click here to purchase Desire’s first book: Warrior Women: Turning Life Lessons Into LegacyFollow Odette on:Instagram @‌odettecoronelcoachingTikTok @‌odetterelationshipcoach   LinkedIn: Odette CoronelWebsite:www.odettecoronel.comHow to work with Odette:Sign up for Odette’s Life Coaching Services here! Sign up for Odette’s Relationship Coaching Services here! Podcast production for this episode was provided by CCST, an Afro-Latina-owned boutique podcast production and copywriting studio. 

Storytelling is one of the great ways we protect ourselves, especially as women. If you take a look at your bloodline, you’ll probably find very powerful women who had to go through so much adversity to get to where they are today. Our families carry stories of resilience and strength, but they are rarely ever written down or acknowledged. It’s time we honor these stories, and this week’s guest is a speaker who specializes in empowering women to recognize their strengths and share their stories.Desire Cruz is a woman of faith, purpose, and passion. A devoted daughter of the Most High, she is blessed to walk alongside her husband, Jesse Cruz, and is a proud mother to three beautiful daughters — Haleigh, Mariah, and Faith — who are the heartbeat of her world. Desire serves as the Co-CEO of MERGE Worldwide and is the leading author of Warrior Women, a powerful testament to resilience and sisterhood. Beyond her literary accomplishments, Desire is an international world traveler, event planner, transformation coach, and keynote speaker. Her life’s mission is deeply rooted in empowering women to rise into their fullest potential. Whether she’s inspiring audiences from stages around the globe or creating life-changing experiences through her events, Desire’s heart beats for women’s empowerment and personal transformation. In her quiet moments, she enjoys connecting with nature, which offers her peace and reflection amid her busy life of service and leadership.In this week’s episode, Desire and I talk about her book, Warrior Women, and why your story matters. Desire opens up about her ideas of legacy, and why the lessons we learn from our mothers and grandmothers should be written down and taught for generations to come. And she’s not just talking about her family; everyone has valuable lessons that they can leave behind for their families. But to do that, you have to first acknowledge your own story and the warrior woman within you. Follow Desire on:Instagram @dcruz742014Facebook: Desire CruzWebsite: www.https://mergeworldwide.comEmail: [email protected] Click here to purchase Desire’s first book: Warrior Women: Turning Life Lessons Into LegacyFollow Odette on:Instagram @‌odettecoronelcoachingTikTok @‌odetterelationshipcoach   LinkedIn: Odette CoronelWebsite:www.odettecoronel.comHow to work with Odette:Sign up for Odette’s Life Coaching Services here! Sign up for Odette’s Relationship Coaching Services here! Podcast production for this episode was provided by CCST, an Afro-Latina-owned boutique podcast production and copywriting studio.

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EP. 10: Why Your Story Matters: a Conversation with Desire Cruz

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Storytelling is one of the great ways we protect ourselves, especially as women. If you take a look at your bloodline, you’ll probably find very powerful women who had to go through so much adversity to get to where they are today. Our families...

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