Ep. 100 - The Web Team Behind the Ben Glass Law Website

The new BenGlassLaw.com website was launched a few months ago and the architect behind the website is LeFleur Marketing.  In this episode, lawyer marketing experts Ben Glass and Chip LeFleur talk about the state of digital marketing for lawyers as we turn into 2024. We also talk about the growth of both of our companies and the management challenges and opportunities that come with that. Ben talks about how challenging it was to select a web vendor when the decision was made to update and revise a website that first saw light over twenty years ago. They talk about what the modern lawyer should be looking for in a web development company, and Chip explains human centered design thinking. Importantly, Ben shares some ideas he got from Nalini Prasad at Blu Shark when she came to speak at a Great Legal Marketing mastermind meeting earlier this year.Chip first met Ben at a Great Legal Marketing Summit almost a decade ago.Ben Glass is a nationally recognized personal injury and long-term disability insurance attorney in Fairfax, VA. Since 2005, Ben Glass and Great Legal Marketing have been helping solo and small firm lawyers make more money, get more clients and still get home in time for dinner. We call this TheGLMTribe.comWhat Makes The GLM Tribe Special?In short, we are the only organization within the "business builder for lawyers" space that is led by two practicing lawyers. One thing we're sure you've noticed is that despite the variety of options within our space, no one else is mixingthe actual practice of law with business building in the way that we are.There are no other organizations who understand the highs and lows of running a small law firm and are engaged in talking to real clients. That is what sets GLM apart from every other organization, and it is why we have had loyal members that have been with us for two-decades.