EP 104: AI Productivity Proof: can 776 P&G Employees be Wrong?

What do you get when Harvard Business School, Wharton’s Ethan Mollick, and 776 Procter & Gamble professionals team up to test the real-world power of generative AI? The kind of data-backed proof that finally silences the skeptics.In this episode of Instant Expertise: Marketing, Yvette Brown and Shari Nomady break down the groundbreaking study that's reshaping how we think about AI, productivity, collaboration, and the future of work.✨ You’ll learn:• How AI boosted individual performance to match full team output• Why emotional support from AI is a real thing (yep, really)• How functional silos are being smashed in top-tier organizations• Why NOW is the time to upskill—or risk being left behindThis isn’t just theory. It’s the wake-up call your team can’t ignore.🔗 Watch now and discover how to get ahead—before it’s too late.👉 Don’t forget to like, subscribe, and hit the bell for more AI-powered marketing insights.See the study for yourself at https://papers.ssrn.com/sol3/papers.cfm?abstract_id=5188231Get started on your training at https://xpromos.com/aiMusic Title: Inspiring Optimistic Upbeat Energetic Guitar Rhythm https://www.patreon.com/posts/62282987Released by: Oleg Mazur https://soundcloud.com/fm_freemusicMusic promoted by https://www.chosic.com/free-music/all/