Ep 107: If your business relies on the algorithm, you’re screwed

Are you building your business on the back of social media algorithms? Here’s a wake-up call: if you are, you’re playing a losing game. The algorithm isn’t your friend—it’s a ruthless TV producer, using your content to keep users hooked while constantly shifting the rules. One day, your post is flying high, the next, it’s nowhere to be seen. You want to gamble your business on that? In this episode, we’re breaking down why chasing likes and comments is just a game of smoke and mirrors. We’re here to talk real strategy—how to build genuine connections that can’t be taken away by a simple algorithm tweak. We’ll get into the gritty details of why focusing on relationships, not metrics, is the only way to create long-term success online. If you’re done with the rat race and ready to do things differently, this one’s for you. Tune in, subscribe, and get ready to ditch the algorithm and play the long game.   --------- ➕ Hit subscribe so you never miss another episode. ✍️ Sign up for my weekly email newsletter: https://www.deanseddon.io/signal ✅️ Ready to act? DM me 🆆🅸🅽 on LinkedIn to get started. ---------