EP 109 - Choice and Confidence
from The Talent Cast Hosted by Evergreen Podcasts
You'd think offering candidates lots of choices would attract and close more offers. But that's not how it works. People think they want choice, but what they really want is certainty. Which means a recruiter should be focused on lowering uncertainty, not adding more choices. Show notes: Go get my free ebook! Talent Brand Summit in Austin (Mar) :: ERE (April) :: SHRM Talent (April) :: Yello User Conference (May) :: Transform (June) :: RecFest (July) :: Employer Brand Manifesto :: I can help your solve your messiest recruiting problems with employer brand thinking :: Book me for speaking engagements on employer brand and recruitment marketing :: Ask Me Anything!
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