Ep. 110 - A Crawl–Walk–Run Path to Outcome-Driven Services w/ Melissa Korzun episode artwork

EPISODE · Jan 22, 2026 · 30 MIN

Ep. 110 - A Crawl–Walk–Run Path to Outcome-Driven Services w/ Melissa Korzun

from The Professional Services Pursuit

AI is rewriting the rules of professional services. As delivery time compresses and impact accelerates, traditional pricing models — T&M, fixed-fee, retainers — are starting to break.In this episode, Banoo is joined by Melissa Korzun, Kantata’s VP of Industry Solutions to explore what outcome-driven delivery really looks like in an AI-powered services world. When utilization is no longer the scoreboard, firms are being judged on time to value, customer lifetime value, and portfolio ROI.We cover:How to redesign service offerings and commercial models around measurable outcomesWhat changes when delivery becomes hybrid across humans and AI agentsWhy sales, delivery, and ops must evolve together—not in silosA practical crawl-walk-run approach to transformationHow transparency and accountability become margin protectors, not overheadThe firms that win next won’t just deliver faster—they’ll make outcomes visible, repeatable, and profitable. This episode shows how to get there. Hosted on Acast. See acast.com/privacy for more information.

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Ep. 110 - A Crawl–Walk–Run Path to Outcome-Driven Services w/ Melissa Korzun

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