EP 110: What AI Can’t Do (Yet), And Why That’s Good News for Marketers episode artwork

EPISODE · Jun 12, 2025 · 10 MIN

EP 110: What AI Can’t Do (Yet), And Why That’s Good News for Marketers

from Instant X-Pertise: Marketing · host XPROMOS

Not everything should be automated, and that’s great newsfor marketers.In this episode of Instant Expertise: Marketing, Yvette Brown and Shari Nomady break down the real human skillsthat AI still can’t replicate (yet?) and why those skills are more valuable than ever.You’ll learn the four critical roles humans must play in anAI-powered workflow, including:• Defining the objective• Making judgment calls• Catching risk and context• Improving systems over timeIf you’ve ever wondered where your value fits in anAI-dominated world, this episode will give you clarity and confidence.Want to know more? Visit https://xpromos.com/ai

Episode metadata supplied by the publisher feed · Published Jun 12, 2025

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EP 110: What AI Can’t Do (Yet), And Why That’s Good News for Marketers

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