EP 12 - Why Monthly Self-Audits Saved My Sanity During Product Building

Building for 75 days - 70% Done Recap (22.8.2025)Products I builtSEO Strategy Video to Upsell $7k Chatbot Install Offer (sold 1)$2.5k Cold Outreach Email System (Hyper Personalization with n8n WIP) (sold 0, one in nego)SOP: How I made 1152$ in 7 days with Bolt and Stripe (not sold any, still WIP)Started my own Spotify Show (Podcast). Bought a mic for it, feels so profeshProducts I had beforeVEO 3 video creator workflow (179€)Forensic Customer Psychology Analyzer (99€ + 47€ upsell) Might wanna create a new mini training, for 169€ or so to make it more profitable1$ Content Cash Machine ebook + 27€ audience deep dive upsell (sold 26, made 323€)ThoughtsI said on day 49: ”Moving is good, direction is better”, which I wrote because Chris gardener recommended going back to the drawing board. My journal ”Welmark Planner” has weekly / quarterly audits or recaps… I like them because they help with readjusting on a regular basis. Might want to bake this in for each sprint I make. Good to evaluate own actions and focus or lack thereof.RealizationsWriting this recap helps with clarity and focus for the next 30%I realize there is now rush in creating/making things, I have my whole life in front of me. But I do like to focus on sprints, like this one. Maybe 75 days is a bit long for building a single product. I chose this because my wife is doing 75 hard and we wanted to support each otherRegretsMy attention scattered, I wish I would have had the focus to stay locked in on a single product. But my client said he’d put money behind cold email so I thought this is the time to try this out. Had that thought for a long time and cold email always seemed intimidating with warmup and everything. But now actually this isnt a regret, this helped me move forward into a new direction. Help me create more value for my clients.LearningsHow to create a cold email campaign from scratchHow to create a chatbot from scratch, optimize itHow to create an SOP that I can sell from stuff that I already didHow to start a spotify show / podcastGoalsDistribute each episode to email, linkedin Take picture of each episode where and how I create itRevisit weekly schedule with my wife, (set clear building times?)Revisit cold email, create plan for ”what, why, who, where, how”Finish SEO Strategy funnelFinish SOP and sell it