EP 129 | Booth Design That Drives Results Part 2: Engagement + Lead Conversion

Your trade show booth might be attracting visitors, but is it converting them into real business? Most companies rely on giveaways, flashy displays, and generic engagement tactics—but those aren’t enough. Your booth needs to do more than just look good—it must pull people in, create meaningful interactions, and drive real business results. In Part 2 of our Booth Design That Drives Results series, we’re going beyond the basics with innovative booth engagement strategies and tackling a major event challenge: converting engagement into leads that actually close. Join powerhouse hosts Matt Kleinrock and Coty Adams as they break down the must-know tactics to turn your booth into a business driver. Learn: ✅ How to design engagement strategies that reinforce your brand story. ✅ The smartest booth experiences we’ve seen—and what made them work. ✅ How to convert booth interactions into pipeline (and avoid weak follow-ups). If you’re ready to elevate your booth experience and maximize results, this is the episode you can’t afford to miss. --------------------- Check out the deck: Rockway Exhibits That Tell a Story.pdf Connect With Us: Matt Kleinrock: https://www.linkedin.com/in/matt-kleinrock-9613b22b/ Coty Adams: https://www.linkedin.com/in/cotykadams/ Our Company: https://rockwayexhibits.com/ 🚨 Register for the show here: https://tinyurl.com/EventMarketingRedefined