Ep 132: Product Centric Marketing with Sam Prochazka, Co-Founder and CEO of GoodMorning.com

Send us a textStarting as first movers in a now crowded DTC mattress space, GoodMorning.com is the largest independent online mattress company in Canada. Founded by Sam along with his brother and sister in 2010 and now named one of Canada’s Top Growing Companies by The Globe & Mail’s Business magazine, GoodMorning.com has earned almost $40 million in 2019. In today's episode, Sam tells the story of Canada's first online bed-in-a-box company. Enjoy!KEY TAKEAWAYS FROM THIS EPISODEBe ready to challenge the status quo.Integrate science into your business culture: Study your data, form your hypothesis, and test it.Your current solution may expire, stay ready to adapt.TODAY'S GUESTSam Prochazka is the President and CEO of GoodMorning.com, is Canada's biggest independent online mattress retailer and one of the first online bed-in-a-box companies in the world. GoodMorning.com. mattresses offer affordability, comfort, and convenience. Every mattress purchased gives the customer a 120-night sleep trial with free-shipping and hassle returns.Check out GoodMorning.com products at https://www.goodmorning.com/Connect with Sam on LinkedIn. If you want to learn more about the eCommerce Growth Plan for your brand click here:https://mindfulmarketing.co/products/full-growth-planIf you've been paying attention and your brand is ready to GROW, apply now to be the one new brand we take on this month!https://mindfulmarketing.co/applyWant to join a network of founders and executives who know your unique challenges in scaling your E-com brand from 7 to 8 figures? Apply to join our Ecom Executives Mastermind here: https://Mindfulmarketing.co/mastermind