EP 1354 César Magaña - The Impact Of Specialty Cacao - The Daily Coffee Pro Podcast by Map It Forward

Join our Mailing List - https://www.mapitforward.coffee/mailinglist"Introduction to Regenerative Coffee Farming" is now available On-Demand for as little as $10 - https://mapitforward.coffee/workshops"Biochar for Coffee" is open for pre-registration - https://mapitforward.coffee/workshops"It's Time to Become a Coffee Consultant" is available now with additional new bonus material, including the coffee consultant career map. Get more details on how you can create an alternative revenue stream today at https://mapitforward.coffee/workshopsLooking for business advisors or consultants for your business? Get in touch with us here: [email protected]••••••••••••••••••••••••••••••••This is the 4th of a 5-part series on The Daily Coffee Pro Podcast by Map It Forward with César Magaña, the Director of Cacao at Belco. In this series, César and host, Lee Safar discuss the cacao industry in 2025.The 5 episodes in this series are:1. The Volatility In The Cacao Market - https://youtu.be/EsfyqLmNFIU2. Who Are The Humans In Cacao? - https://youtu.be/XgUTHax7Mns3. What Is Specialty Cacao? - https://youtu.be/oEo734PXZY44. The Impact Of Specialty Cacao - https://youtu.be/G6q_loujztI5. Who Is The Future Consumer of Cacao - https://youtu.be/5QWY_2uuft0In this episode of The Daily Coffee Pro by Map It Forward, Lee and Cesar discuss the complexities and passions involved in the specialty cacao industry. They tackle topics such as the definition of specialty cacao, the impact of companies like Mr. Beast's Feastables, and the role of certifications like Fairtrade.The conversation also touches on the personal pride and sense of fulfillment that farmers derive from their work. Additionally, it delves into modern trends such as ceremonial cacao and its commercial implications. Join us for this insightful discussion into the future of the cacao industry and its parallels with the specialty coffee sector.00:00 Introduction: The Value of Coffee and Cacao Production00:47 Upcoming Workshop Announcement01:13 Welcome to The Daily Coffee Pro01:25 Defining Specialty Cacao02:29 Consumer Perception and Industry Standards07:28 The Rise of Mr. Beast's Feastables11:43 Fairtrade and Certification Complexities17:52 Belco's Strategy and Impact on Local Economies25:54 The Pride of Being a Farmer28:52 Ceremonial Cacao: Tradition Meets Modernity32:15 Conclusion and Future of Cacao32:44 Closing Remarks and Call to ActionConnect with César Magaña and Belco here:• https://www.linkedin.com/in/césar-magaña-b1470b224/• https://www.belco.fr/••••••••••••••••••••••••••••••••Connect with Map It Forward here: Website | Instagram | Mailinglist💡Support this podcast on Patreon here: https://www.patreon.com/mapitforward📽 Watch the podcast on Youtube: https://bit.ly/3ouyFYW🎙 Check out the audio version of our podcast here: Apple Podcasts | Spotify🧐 Find out more about Map It Forward Mastermind Groups here: https://mapitforward.coffee/groupcoachingLooking for a business advisor for your established coffee business or startup? Email us here:📧 email: [email protected]